• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechVolkswagen

Protester Crashes Volkswagen’s Press Conference at Geneva Auto Show

By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
By
Kirsten Korosec
Kirsten Korosec
Down Arrow Button Icon
March 1, 2016, 12:45 PM ET
Opening Day Of The 86th Geneva Motor Show
Juergen Stackman, sales chief of Volkswagen AG, offers a hand to Simon Brodkin, comedian, during a protest at a news conference on the first day of the 86th Geneva International Motor Show in Geneva, Switzerland on Tuesday, Mar. 1, 2016. The show opens to the public on Mar. 3, and will showcase the latest models from the world's top automakers. Photographer: Chris Ratcliffe/Bloomberg via Getty ImagesPhotograph by Chris Ratcliffe — Bloomberg via Getty Images

Volkswagen’s attempts to move past the diesel emissions cheating scandal that erupted last year have been repeatedly thwarted by U.S. federal regulators and prosecutors as well as its own CEO’s public blundering.

Now an elaborate one-man protest at the Geneva Motor Show has once again diverted attention back to the scandal that VW Group so desperately wants to put in its rearview mirror.

A protester, who was identified by The Telegraph as comedian Simon Brodkin, crashed VW’s press conference at the Geneva Motor Show to remind everyone that the automaker installed illegal software in its turbocharged direct injection (TDI) diesel engines to meet U.S. standards during regulatory testing.

Get Data Sheet, Fortune’s technology newsletter.

Brodkin, dressed in VW-branded coveralls, interrupted VW passenger car board member Juergen Stackmann as he presented the company’s electric Up! city car. Brodkin walked onto stage holding a box emblazoned with the words “cheat box” on it. “Excuse me, I have the new cheat box,” he says. Turning to the audience, Brodkin theatrically walks over to VW’s Up! vehicle on stage and says “No one’s going to find out about this one.”

“It doesn’t need a repair, it’s a perfect car,” Stackmann says in response. As the security guards roll onto the stage (rather casually) the comedian refers to the VW CEO and says, “Mr. Müller says it’s okay as long as no one finds out.” As he’s being escorted off stage, he once more turns to the crowd and says, “Just keep it quiet this time and it will be okay.” He then turns to Stackmann, and says, “Did you not get the memo?”

Here’s the video, which was posted by the Wall Street Journal.

[youtube https://www.youtube.com/watch?v=5INvv6fTl0Y]

In September 2015, Volkswagen (VLKAY) became the target of investigations after the U.S. Environmental Protection Agency accused the company of installing so-called defeat devices, which allowed the vehicle’s nitrogen oxide output to meet U.S. standards temporarily, and then produced up to 40 times higher NOx in real driving conditions.

VW is facing billions of dollars in penalties in the United States. VW has until March 24 to think of an acceptable fix for more than 100,000 of the 582,000 cars affected by the emissions cheating scandal.

About the Author
By Kirsten Korosec
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Image showing multiple computer screens with code.
CybersecuritySecurity
Mercor, a $10 billion AI startup that works with companies including OpenAI and Anthropic, confirms major data breach
By Beatrice NolanApril 2, 2026
5 minutes ago
picture of the word "solana"
CryptoCryptocurrency
Latest crypto hack sees thieves make off with $280 million from Solana DeFi platform Drift
By Carlos GarciaApril 2, 2026
25 minutes ago
Jack Dorsey and Roelof Botha think AI can make middle management obsolete 
AIBlock
Jack Dorsey and Roelof Botha think AI can make middle management obsolete 
By Jacqueline MunisApril 2, 2026
2 hours ago
china
AIChina
Meet China’s AI-powered recycling robot that sorts 220 pounds of clothes in 2 to 3 minutes
By Tian MacLeod Ji and The Associated PressApril 2, 2026
2 hours ago
In the age of vibe coding, trust is the real bottleneck
AIEye on AI
In the age of vibe coding, trust is the real bottleneck
By Sharon GoldmanApril 2, 2026
3 hours ago
A photo illustration of two laptops with eyeballs over a red background with alert signs.
CryptoNorth Korea
I knew about North Korean hackers—they still tricked me and got into my computer
By Ben WeissApril 2, 2026
4 hours ago

Most Popular

Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
12 hours ago
Current price of gold as of April 1, 2026
Personal Finance
Current price of gold as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
Success
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
By Fortune EditorsMarch 31, 2026
2 days ago
Current price of oil as of April 1, 2026
Personal Finance
Current price of oil as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
The tax escape map: Billionaires are bolting for Florida from the West Coast and taking billions in tax revenue with them
Real Estate
The tax escape map: Billionaires are bolting for Florida from the West Coast and taking billions in tax revenue with them
By Fortune EditorsApril 2, 2026
12 hours ago
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
Economy
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
By Fortune EditorsApril 1, 2026
23 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.