• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechChina

Chinese Users Criticize Microsoft’s Push for Windows 10 Upgrade

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
May 28, 2016, 10:44 AM ET
Courtesy of Microsoft

Chinese users of Microsoft products are criticising the software company’s push to get them to mandatorily upgrade their Windows operating systems, the official Xinhua news agency reported on Friday.

Posts critical of Microsoft on microblog site Weibo relating to the Windows 10 upgrade, which Microsoft users must switch to, have grown to over 1.2 million in number, it said.

“The company has abused its dominant market position and broken the market order for fair play,” Xinhua quoted Zhao Zhanling, a legal adviser with the Internet Society of China, as saying.

He said users or consumer protection organizations had the right to file lawsuits against the company as Microsoft had not respected users’ right to know and choose, and may eventually profit from the unwanted upgrades.

Microsoft Is Banning Easy-to-Remember Passwords

Microsoft (MSFT) said in an emailed statement it was helping customers schedule the software update, previously labeled “optional” and now “recommended”, and users had the option to cancel or reschedule.

Last year, Microsoft said it would offer free upgrades of Windows 10 to all Windows users, regardless of whether they are running genuine copies or not.

The move was seen at the time as an aggressive strategy by Microsoft to tackle rampant piracy in the Chinese computing market. Microsoft has been attempting to boost its business in China, where an anti-trust investigation into the company over its Windows operating system was launched in 2014.

Xinhua said Windows’ pop-up upgrade window does not offer a “decline” option, only an option to upgrade later, while computers with older versions of Windows would automatically start the update at a recommended time if users ignored the pop-up.

U.S. Tech Giants Flock to Africa to Compete for Digital’s “Final Frontier”

Yang Shuo, a worker at a Beijing-based public relations company, told Xinhua that the sudden update interrupted his drafting of a business plan and led to a meeting cancellation for a deal worth 3 million yuan ($457,735).

“Just because I didn’t see the pop-up reminder does not mean I agreed,” he said.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

In the age of vibe coding, trust is the real bottleneck
AIEye on AI
In the age of vibe coding, trust is the real bottleneck
By Sharon GoldmanApril 2, 2026
12 minutes ago
A photo illustration of two laptops with eyeballs over a red background with alert signs.
CryptoNorth Korea
I knew about North Korean hackers—they still tricked me and got into my computer
By Ben WeissApril 2, 2026
32 minutes ago
musk
EconomyIPOs
Elon Musk, world’s first trillionaire: one implication of the massive SpaceX IPO
By Bernard Condon, Ken Sweet and The Associated PressApril 2, 2026
45 minutes ago
farley
Future of WorkInfrastructure
Ford CEO Jim Farley says America is sleepwalking past its ‘essential economy’ crisis. Goldman Sachs just showed how big it really is
By Nick LichtenbergApril 2, 2026
4 hours ago
Nima Ghamsari smiles
NewslettersTerm Sheet
Blend’s post-IPO reset: CEO Nima Ghamsari bets that AI can turn it all around
By Lily Mae LazarusApril 2, 2026
5 hours ago
Photo: President Trump
Big TechMarkets
Trump hails ‘tremendous progress’ in Iran but all Wall Street heard was ‘back to escalation’
By Jim EdwardsApril 2, 2026
5 hours ago

Most Popular

Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
9 hours ago
Current price of gold as of April 1, 2026
Personal Finance
Current price of gold as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
Success
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
By Fortune EditorsMarch 31, 2026
2 days ago
Current price of oil as of April 1, 2026
Personal Finance
Current price of oil as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
Jerome Powell says the $39 trillion national debt is ‘not unsustainable,’ but warns the trajectory ‘will not end well’
Economy
Jerome Powell says the $39 trillion national debt is ‘not unsustainable,’ but warns the trajectory ‘will not end well’
By Fortune EditorsMarch 30, 2026
3 days ago
2 years after Musk challenged Zuckerberg to a cage match, they were texting about DOGE and a joint OpenAI bid, court records reveal
Law
2 years after Musk challenged Zuckerberg to a cage match, they were texting about DOGE and a joint OpenAI bid, court records reveal
By Fortune EditorsMarch 31, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.