• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI

2

Despite having a $165 million net worth, Scarlett Johansson says work-life balance doesn’t exist—and the first step to success is admitting that

3

The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises

1

Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI

2

Despite having a $165 million net worth, Scarlett Johansson says work-life balance doesn’t exist—and the first step to success is admitting that

3

The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
MPWMost Powerful Women

This Is the Biggest Mistake Women Make When Negotiating

By
Beth Kowitt
Beth Kowitt
Down Arrow Button Icon
By
Beth Kowitt
Beth Kowitt
Down Arrow Button Icon
October 17, 2016, 10:00 PM ET
Fortune Most Powerful Woman Summit 2016
Fortune Most Powerful Women Summit 2016 Monday, October 17th, 2016 Laguna Niguel, CA 2:45 PM GETTING TO YES Hosted by Gap International Join masters of negotiation for a conversation about how to close a deal—so everyone walks away happy. Vicki Medvec, Adeline Barry Davee Professor of Management and Organizations, Executive Director, Center for Executive Women Kellogg School of Management, Northwestern University Susie Scher, Managing Director and Head of Investment Grade Capital Markets and Risk Management Group, The Goldman Sachs Group, Inc. Pontish Yeramyan, Founder and CEO, Gap International Moderator: Jennifer Reingold, Editor at Large and Co-chair, MPW Summit, Fortune Photograph by Stuart Isett for Fortune Most Powerful WomenStuart Isett—Fortune Most Powerful Women

Susie Scher, a managing director at Goldman Sachs, was supervising an employee—let’s call her Jane Doe—who could be on her way partner. Doe was successful and accomplished—but she was known for taking feedback poorly.

Scher, who runs Goldman’s investment grade capital markets and risk management group, heard from a partner that Doe had said Scher had yelled at her. The entire interaction in question, however, had happened over email. So Scher called Doe’s previous boss and asked, “Why does she think I’m yelling at her?” He told Scher that because Doe would get so upset when receiving negative feedback her previous managers had decided they would just leave her alone.

“She wasn’t being pushed, so she wasn’t growing,” Scher said during a panel at Fortune Most Powerful Women Summit on Monday. “As women, I think we have to be thoughtful about how we’re giving women feedback—but we also need to help other senior leaders manage women within the organization.”

Sign up: Click here to subscribe to the Broadsheet, Fortune’s daily newsletter on the world’s most powerful women.

One of the most critical tasks for managers is helping women improve their negotiation skills. Vicki Medvec, executive director of the Center for Executive Women at Northwestern’s Kellogg School of Management, says that there’s a misperception that women don’t ask for things as well as men. But in reality, she said, they actually ask far better when doing it on behalf of their organizations, companies, and kids.

“It’s only when we’re asking for ourselves that we struggle,” she said. “We have a hard time negotiating for ourselves.” Medvec noted that women reach agreement too quickly because they “like to get to yes” and “don’t set ambitious enough goals.”

“I think a lot of times we push women to ask but don’t stress asking well,” Medvec says. She added that if you don’t put the right issues on the table, you can feel wronged and then the other party gets defensive.

Her top tip—think through what she calls the “issue matrix.” That involves asking four key questions. One: Which are the key elements that are most important to you? Two: What’s most important to your negotiating partner? Three: What will be most contentious? And four: What’s easier for you and the other side to give up?

Despite the sense that millennials ask for things in their careers early and often, she’s concerned that this generation of women will still have a tendency not to ask. “It’s not going away,” she says. She notes that she sees the same characteristics in eighth grade girls that she sees in adult women—the sense that things inflexible and cannot be changed, and therefore the tendency not to push for more.

Pontish Yeramyan, founder and CEO of consulting firm Gap International, said that whenever she hears “no” in a negotiation, “I just don’t believe that’s forever.”

Goldman’s Scher says that what’s helped her is being part of negotiations that are lower stakes; for example she’s been on the board of three different non-profits. “They involve similar types of negotiations,” she says. “That’s really helped.”

Medvec says that managers should encourage employees to negotiate in their everyday lives so they’re better at it on the job: “You don’t want people to sharpen their chops on your million or billion dollar deals.”

About the Author
By Beth Kowitt
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon

Latest in MPW

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in MPW

‘Be delusional enough to call yourself something the world hasn’t called you yet’: What powerful women told the class of 2026
NewslettersMPW Daily
‘Be delusional enough to call yourself something the world hasn’t called you yet’: What powerful women told the class of 2026
By Sydney LakeMay 14, 2026
2 days ago
Mrs. Dow Jones on what women get wrong about money
NewslettersMPW Daily
Mrs. Dow Jones on what women get wrong about money
By Sydney LakeMay 13, 2026
3 days ago
lamb
Arts & EntertainmentObituary
Joni Lamb, founder of one of the largest Christian TV networks in the world, dies at 65
By John Seewer and The Associated PressMay 11, 2026
5 days ago
TIAA CEO Thasunda Brown Duckett’s 3 rules for Gen Z entering the workforce: Adapt, lean in, and build a bigger table
SuccessGen Z
TIAA CEO Thasunda Brown Duckett’s 3 rules for Gen Z entering the workforce: Adapt, lean in, and build a bigger table
By Sydney LakeMay 11, 2026
5 days ago
nicole
MPWWealth
Meet Goldman’s athlete whisperer: the woman who stands guard against $1 billion of fraud targeting sports fortunes
By Nick LichtenbergMay 10, 2026
7 days ago
Young man working on laptop with headphones in modern coffeeshop
Future of Workskills gap
AI generated identical résumés for a man and a woman: Hers was more likely to be labeled ‘weak,’ while his got a 97% approval rating
By Eleanor PringleMay 10, 2026
7 days ago

Most Popular

Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
AI
Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
By Jake AngeloMay 16, 2026
11 hours ago
Despite having a $165 million net worth, Scarlett Johansson says work-life balance doesn’t exist—and the first step to success is admitting that
Success
Despite having a $165 million net worth, Scarlett Johansson says work-life balance doesn’t exist—and the first step to success is admitting that
By Preston ForeMay 13, 2026
3 days ago
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
Politics
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
By Jake AngeloMay 12, 2026
4 days ago
Meet the 20-year-old CEO who launched a company in high school to solve Gen Z's entry-level job crisis
Future of Work
Meet the 20-year-old CEO who launched a company in high school to solve Gen Z's entry-level job crisis
By Jake AngeloMay 16, 2026
15 hours ago
Current price of oil as of May 15, 2026
Personal Finance
Current price of oil as of May 15, 2026
By Joseph HostetlerMay 15, 2026
1 day ago
‘You’re not a hero, you’re a liability’: Shark Tank’s Kevin O’Leary warns Gen Z founders to stop glorifying hustle culture
Future of Work
‘You’re not a hero, you’re a liability’: Shark Tank’s Kevin O’Leary warns Gen Z founders to stop glorifying hustle culture
By Jacqueline MunisMay 16, 2026
11 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.