• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI

2

Former top Russian official admits the country is over Putin and can 'imagine a future without him' — even elites bail as Kremlin seizes their assets 

3

The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises

1

Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI

2

Former top Russian official admits the country is over Putin and can 'imagine a future without him' — even elites bail as Kremlin seizes their assets 

3

The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
Tech

AT&T-Time Warner Would Join a Long Line of Post-Internet Media Deals

By
David Z. Morris
David Z. Morris
Down Arrow Button Icon
By
David Z. Morris
David Z. Morris
Down Arrow Button Icon
October 23, 2016, 5:19 PM ET
AT&T office New York City, USA: Signage and logo outside its
AT&T office in New York City, USA: Signage and logo outside its office glowing at night. AT&T Inc. is an American multinational telecommunications corporation, headquartered at Whitacre Tower in downtown Dallas, Texas. Photograph by Roberto Machado Noa—LightRocket via Getty Images

It’s official—AT&T is buying Time Warner for $85.4 billion dollars. That would make it the 11th biggest buyout of any kind since 1995, and the third-biggest media buyout. Some have said that big media deals don’t usually work out—in fact, Time Warner CEO Jeff Bewkes said exactly that in 2009. Time Warner has itself been through the wringer on prior deals, and as recently as 2014 Bewkes refused a bid from Fox.

For some possible insight into why Time Warner was on board this time around, and what the future holds, here’s a look at the top 6 major media deals completed since 1995. It shows, above all, a media market in near-constant upheaval as companies (and regulators) try to figure out exactly how the Internet is changing their world.

#1. Target: Time Warner

Acquirer: America Online
Value: $112 billion
Date Completed: January 2001

It’s the white elephant in the room: the largest media and technology merger of all time also turned out to be an unmitigated disaster for basically everyone involved. Cultures clashed, supposed synergies never worked out, and dialup internet subscription revenue cratered, leading to more than $100 billion in losses by 2003. AOL was worth only $2.5 billion by the time it was spun off in 2009.

Get Data Sheet, Fortune’s technology newsletter.

#2. Target: Time Warner Cable

Acquirer: Charter Communications
Value: $87.4 billion
Date: May 2016

After being spun off by Time Warner in 2008, its cable unit helped Charter Communications become the second-largest broadband provider and third-largest pay-TV provider in the U.S. Notably, the deal was approved after Comcast’s bid for Time Warner Cable was rejected by regulators.

(Once completed—if the deal passes regulatory hurdles—the AT&T-Time Warner deal will be the third largest deal and appear in this position in the list, bumping the below DirecTV-AT&T deal to #4).

#3. Target: DirecTV

Acquirer: AT&T, Inc.
Value: $66.5 billion
Date: July 2015

With this deal, AT&T vastly expanded its pay-TV reach, helping it streamline its bundles of broadband, TV, and phone service. It also promised regulators it would uphold net neutrality and expand broadband into rural areas.

#4. Target: AT&T Broadband

Acquirer: Comcast
Value: $60.7 billion
Date: November 2002

AT&T split its traditional cable operations off in 2002 and sold them to Comcast. It made Comcast the largest cable operator in the country, though AT&T now provides more pay TV thanks to its acquisition of DirecTV. As one part of the (very complex) deal, AT&T sold off a 27% stake in Time Warner Entertainment for about $9 billion in cash and stock.

For more on the merger, watch our video.

#5. Target: Tele-Communications Inc.

Acquirer: AT&T Corp.
Value: $52 billion
Date: March 1999

You might not know the name, but Tele-Communications Inc, aka TCI, was once the largest cable operator in the U.S. It was purchased by AT&T in 1999 and became AT&T Broadband, before eventually becoming part of Comcast. Notably, the FCC at the time did not require that the company’s high-speed lines be shared with competitors, despite lobbying by AOL and others. Instead, regulators were mainly concerned with competition in wired telephone service, which the deal promised to enhance.

#6. Target: CBS

Acquirer: Viacom
Value: $45.2 billion
Date: May 2000

The original merging of Viacom and CBS, particularly its regulatory aspect, provides an interesting lens for viewing AT&T-Time Warner. Regulators back in 2000 debated whether the combined media companies should be able to control two broadcast networks, CBS and UPN. Today, similar concerns apply to pay TV and streaming services.

So what do we take away from this succession of spinoffs, trades, and takeovers? Clearly, media companies, including content producers and networking providers, are still trying to figure out structures that work in the 21st century. And vertical integration of the sort AT&T-Time Warner represents hasn’t been nearly as popular as expansion within a market—but maybe the second time’s the charm.”

About the Author
By David Z. Morris
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

murdochs
CommentaryMedia
OpenAI paid $100 million for a talk show. James Murdoch is eyeing an even bigger deal. The hot new asset class is humanity
By Lin CherryMay 17, 2026
6 hours ago
dennis
CommentaryAI agents
Freshworks CEO: why agile enterprises are winning the AI race — and what they did differently
By Dennis WoodsideMay 17, 2026
7 hours ago
A man with a headset sits at a desk in a call center.
EconomyAutomation
The AI boom hasn’t stopped U.S. companies from hiring cheap offshore labor, and overseas call center employment is still skyrocketing
By Sasha RogelbergMay 17, 2026
7 hours ago
Zillow CEO doubles down on remote-work model: ‘There is talent everywhere in this country’
Workplace Cultureremote work
Zillow CEO doubles down on remote-work model: ‘There is talent everywhere in this country’
By Marco Quiroz-GutierrezMay 17, 2026
7 hours ago
Stressed job seeker
SuccessGen Z
Gen Z is right about the job hunt—it really is worse than it was for millennials, with nearly 60% of fresh-faced grads frozen out of the workforce
By Emma BurleighMay 17, 2026
7 hours ago
A 45,000-person labor strike at Samsung’s memory chip plants could throw a wrench into the AI boom
EconomySamsung
A 45,000-person labor strike at Samsung’s memory chip plants could throw a wrench into the AI boom
By Catherina GioinoMay 17, 2026
10 hours ago

Most Popular

Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
AI
Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
By Jake AngeloMay 16, 2026
1 day ago
Former top Russian official admits the country is over Putin and can 'imagine a future without him' — even elites bail as Kremlin seizes their assets 
Politics
Former top Russian official admits the country is over Putin and can 'imagine a future without him' — even elites bail as Kremlin seizes their assets 
By Jason MaMay 16, 2026
21 hours ago
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
Politics
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
By Jake AngeloMay 12, 2026
5 days ago
SpaceX heads into a record-shattering IPO with the 'deepest moat that exists today' as investors vow to 'never bet against Elon'
Innovation
SpaceX heads into a record-shattering IPO with the 'deepest moat that exists today' as investors vow to 'never bet against Elon'
By Jason MaMay 16, 2026
1 day ago
Oil markets could be a month away from the moment of truth. Brace for a 'non-linear' price spike and panic buying, analysts warn
Energy
Oil markets could be a month away from the moment of truth. Brace for a 'non-linear' price spike and panic buying, analysts warn
By Jason MaMay 16, 2026
24 hours ago
Meet the 20-year-old CEO who launched a company in high school to solve Gen Z's entry-level job crisis
Future of Work
Meet the 20-year-old CEO who launched a company in high school to solve Gen Z's entry-level job crisis
By Jake AngeloMay 16, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.