• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Video Games

This Is the Dumbest Thing About Super Mario Run

By
Jeff Grubb
Jeff Grubb
and
VentureBeat
VentureBeat
Down Arrow Button Icon
By
Jeff Grubb
Jeff Grubb
and
VentureBeat
VentureBeat
Down Arrow Button Icon
December 16, 2016, 10:46 AM ET

Nintendo is bad at the internet. Remember Friend Codes? Well, they’re back in the publisher’s first Mario game for mobile devices. But that’s not the biggest problem with one of the most anticipated iOS games of the year.

You can’t play Super Mario Run without a solid internet connection. The auto-running platformer debuted on the iOS App Store Thursday, and it feels like a Nintendo game. Our review has issues with its length as a $10 purchase, but the amount of time it takes you to beat all of the levels in Super Mario Run is not something you’ll have to worry about if you’re on an airplane or in a subway tunnel. In those situations, the game won’t let you play if it cannot connect to Nintendo servers. That’s an issue for an app that is likely to make tens of millions of dollars in the $36.6 billion mobile gaming industry.

Related: Twitch Expands From Video Games to Live Streams of People Eating

If you try to play Super Mario run without an internet connection, the app won’t let you load into its levels. Instead, you’ll get a warning message asking you to find a better connection. You can probably imagine situations where finding a better connection is impossible, but that’s not Nintendo’s problem.

Requiring an internet connection for video games is not new, but Nintendo’s implementation is especially dumb. Forcing an always-online prerequisite on a game is often a developer’s or publisher’s way of fighting piracy. Legendary Nintendo designer Shigeru Miyamoto admitted in an interview with Mashable that they are using the online check to ensure players on mobile devices are not playing illegally downloaded copies on their devices. But that authentication process is nearly the extent of Super Mario Run’s online functionality. The game has some minor sharing and social features, but Super Mario Run is not an “online” video game.

These days, when a publisher requires an internet connection in a game, it often couches that in new features that improve the experience for the players. Think about infiltrating another player’s game in Ubisoft’s Watch Dogs 2, playing a cooperative strike in Bungie’s shooter Destiny, or the core head-to-head gameplay of Supercell’s Clash Royale. You need a constant online connection for those games because that’s how you get the most out of them.

Super Mario Run doesn’t have any of that. You don’t need an internet connection to get the most from its features. So what’s happening here is Nintendo is inconveniencing its paying customers so that it doesn’t have to get creative about dealing with pirates, and that makes the company look pretty silly when it comes to making mobile games in the year 2016.

This article originally appeared on VentureBeat. All rights reserved.

About the Authors
By Jeff Grubb
See full bioRight Arrow Button Icon
By VentureBeat
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

trump
PoliticsWhite House
Trump sons to Gulf states: we’ve got some drone interception tech to sell you
By Bernard Condon and The Associated PressApril 4, 2026
36 minutes ago
amazon
North AmericaIran
Amazon slaps 3.5% fuel and logistics charge on sellers because of Iran war
By Anne D'Innocenzio and The Associated PressApril 4, 2026
42 minutes ago
stu
Personal FinanceRetirement
Meet a 74-year-old New Yorker who unretired to become an Uber driver: ‘I’m amazed at what people will tell me’
By Cathy Bussewitz and The Associated PressApril 4, 2026
44 minutes ago
kalshi
Lawgambling
Feds sue 3 states for trying to bring Kalshi and Polymarket under more control
By Susan Haigh and The Associated PressApril 4, 2026
50 minutes ago
turnstile
LawCrime
Former Turnstile guitarist gets attempted murder charge for hitting bandmate’s father with his car
By The Associated PressApril 4, 2026
53 minutes ago
march
LawSports
Connecticut furniture standby Jordan’s Furniture offers $50 million of refunds to the whole state depending on March Madness
By Dave Collins and The Associated PressApril 4, 2026
56 minutes ago

Most Popular

Google CEO Sundar Pichai says we’re just a decade away from a new normal of extraterrestrial data centers
Innovation
Google CEO Sundar Pichai says we’re just a decade away from a new normal of extraterrestrial data centers
By Fortune EditorsApril 3, 2026
1 day ago
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
2 days ago
The Walmart billionaires next door: Quiet backlash is brewing against the heirs who remade the retailer’s hometown
Magazine
The Walmart billionaires next door: Quiet backlash is brewing against the heirs who remade the retailer’s hometown
By Fortune EditorsApril 3, 2026
1 day ago
Current price of oil as of April 3, 2026
Personal Finance
Current price of oil as of April 3, 2026
By Fortune EditorsApril 3, 2026
1 day ago
Current price of silver as of Friday, April 3, 2026
Personal Finance
Current price of silver as of Friday, April 3, 2026
By Fortune EditorsApril 3, 2026
1 day ago
Major 4-day workweek study suggests that when we work 5 days we spend one doing basically nothing
Success
Major 4-day workweek study suggests that when we work 5 days we spend one doing basically nothing
By Fortune EditorsApril 2, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.