• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Techessential

The Creator of Android Has a Bold Idea To Fix the Smart Home

By
Lisa Eadicicco
Lisa Eadicicco
Down Arrow Button Icon
By
Lisa Eadicicco
Lisa Eadicicco
Down Arrow Button Icon
June 8, 2017, 7:56 PM ET

Most smart home devices, like smart light bulbs or connected door locks, are most useful when they’re capable of communicating with one another. That’s why companies like Apple and Google have developed their own respective “languages” for enabling these devices to stay in sync.

But some argue that this interconnectivity hasn’t completely solved the smart home’s biggest issues. In order to get those benefits, consumers must choose one specific platform, like Apple’s HomeKit or Google’s Works With Nest, which could limit the choices they have when shopping for smart home products.

Andy Rubin, the creator of Android and CEO of newly launched tech company Essential, is trying to change that. One of his company’s first products is a voice-enabled smart home assistant called, appropriately enough, Home. He hopes to make the gadget compatible with any smart home device, regardless of whether it runs on an Apple, Google, or Samsung-operated platform.

The trick, says Rubin, is to use application programming interfaces, or APIs, to create a sort of emulator that allow his product to support gadgets on different platforms. An API is a set of protocols that makes it possible for apps and services to integrate with one another. They make it possible to use your Facebook credentials to sign up for a new website, for instance.

Speaking on stage at the Wired Business Conference on June 7, Rubin compared the various smart home platforms to individual islands, saying his product would provide a bridge between them. “If I can emulate [these islands], I can turn it on and control 100,000 devices,” Rubin told reporters.

Get Data Sheet, Fortune’s technology newsletter.

Following Rubin’s May announcement of Essential, observers have questioned whether it will be possible to create a device that can offer cross functionality between competing platforms. Such doubts Apple doubly so to Apple, which is known for keeping its software and hardware ecosystems closed. The iPhone maker only allowed third-party developers to integrate their apps with Siri and iMessage last year, long after rivals like Amazon and Facebook made similar moves.

But alongside the rise of smart home technology, tech giants have shown an increasing willingness to allow their devices and software to play nice with others. Google recently debuted its Google Assistant on the iPhone, while Microsoft’s Cortana has been on iPhone and Android since 2015. Amazon in particular says it’s willing to embrace even deeper collaboration, saying it’s open to the idea of making Alexa compatible with Siri. “You should be able to tell Alexa, ‘Ask Siri X,'” David Limp, Amazon’s senior vice president of devices, told reporters at the conference. “If Apple or Google want to call, my number is out there.”

Even if Rubin’s gadget succeeds at building those aforementioned bridges, there are plenty of other ways smart home tech could stand to improve. Rubin says he’s already thinking about how the installation and setup process can become more accessible to those who aren’t tech-savvy. Companies like Control4 offer remote device installation and management services, but Rubin feels customers should be able to handle their gear on their own.

“That’s an outdated approach,” said Rubin. “The [people] that are doing the user interface are the same ones drilling holes in your wall . . . So I need to change who the installer is, and I think we’ve developed enough technology to make it very easy.”

This article was originally published at Time.com

About the Author
By Lisa Eadicicco
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

In the age of vibe coding, trust is the real bottleneck
AIEye on AI
In the age of vibe coding, trust is the real bottleneck
By Sharon GoldmanApril 2, 2026
4 minutes ago
A photo illustration of two laptops with eyeballs over a red background with alert signs.
CryptoNorth Korea
I knew about North Korean hackers—they still tricked me and got into my computer
By Ben WeissApril 2, 2026
24 minutes ago
musk
EconomyIPOs
Elon Musk, world’s first trillionaire: one implication of the massive SpaceX IPO
By Bernard Condon, Ken Sweet and The Associated PressApril 2, 2026
38 minutes ago
farley
Future of WorkInfrastructure
Ford CEO Jim Farley says America is sleepwalking past its ‘essential economy’ crisis. Goldman Sachs just showed how big it really is
By Nick LichtenbergApril 2, 2026
4 hours ago
Nima Ghamsari smiles
NewslettersTerm Sheet
Blend’s post-IPO reset: CEO Nima Ghamsari bets that AI can turn it all around
By Lily Mae LazarusApril 2, 2026
5 hours ago
Photo: President Trump
Big TechMarkets
Trump hails ‘tremendous progress’ in Iran but all Wall Street heard was ‘back to escalation’
By Jim EdwardsApril 2, 2026
5 hours ago

Most Popular

Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
9 hours ago
Current price of gold as of April 1, 2026
Personal Finance
Current price of gold as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
Success
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
By Fortune EditorsMarch 31, 2026
2 days ago
Current price of oil as of April 1, 2026
Personal Finance
Current price of oil as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
Jerome Powell says the $39 trillion national debt is ‘not unsustainable,’ but warns the trajectory ‘will not end well’
Economy
Jerome Powell says the $39 trillion national debt is ‘not unsustainable,’ but warns the trajectory ‘will not end well’
By Fortune EditorsMarch 30, 2026
3 days ago
2 years after Musk challenged Zuckerberg to a cage match, they were texting about DOGE and a joint OpenAI bid, court records reveal
Law
2 years after Musk challenged Zuckerberg to a cage match, they were texting about DOGE and a joint OpenAI bid, court records reveal
By Fortune EditorsMarch 31, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.