• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechGoogle

Here’s What Analysts Are Saying About Google’s Co-Founders Stepping Down

By
Alyssa Newcomb
Alyssa Newcomb
Down Arrow Button Icon
By
Alyssa Newcomb
Alyssa Newcomb
Down Arrow Button Icon
December 3, 2019, 7:09 PM ET

Google co-founders Larry Page and Sergey Brin stepped aside from their duties at parent company Alphabet on Tuesday in a move that analysts say marks “the end of an era.”

The surprise shakeup, which elevates Google CEO Sundar Pichai as Alphabet’s CEO, raises inevitable questions about Alphabet’s future. The holding company was spawned four years ago in an effort to create more focused businesses units.

The main search business, Google, operated within its own bucket. Meanwhile, other companies, such as self-driving car company Waymo, investment arm GV, and urban planning company Sidewalk Labs, were placed in separate units under Alphabet.

Patrick Moorhead, principal analyst at Moor Insights & Strategy, said that the departure of the co-founders may signal that change is coming to Alphabet’s structure.

“What I’m wondering is with Pichai taking the helm, does this call into question the holding company arrangement?” he said. “I think it could.”

Page and Brin, who was an Alphabet president, have both been largely absent from the day-to-day operations over the past year, according to various reports. Page, who was once called “the most ambitious CEO in the universe,” has been rarely seen in public in recent years while suffering from a voice problem.

In a letter, Page and Brin said that having Pichai serve as CEO of both Google and Alphabet wouldn’t have any impact on Alphabet, and that it’s “the natural time to simplify our management structure.”

“We’ve never been ones to hold on to management roles when we think there’s a better way to run the company. And Alphabet and Google no longer need two CEOs and a President,” they wrote.

Daniel Ives, an analyst at Wedbush Securities, said that the timing of their departures “will raise more questions around the company’s future strategy.” But he said that the timing makes sense.

“It’s the end of an era with Larry leaving the keys to the house with Sundar,” he said, of Page relinquishing his CEO title. “It’s a natural time for Larry and Sergey to leave since the current restructuring of Alphabet, which started four years ago.”

Investors had a muted reaction to the news. Shares in Alphabet nudged up only a half percent to $1,292.38 in extended trading, after the announcement Tuesday afternoon.

Ivan Feinseth, director of research at Tigress Financial Partners, said that Pichai is a good choice to take over Alphabet. Under his leadership, the company has been “on the forefront of every key secular tech trend: cloud, mobile, search, advertising, including investing in a lot of emerging technologies.”

“It’s always been expected that eventually Pichai would take more and more responsibility,” he said.

Additionally, Feinseth pointed to Alphabet’s recent stock performance. Its shares are near an new all-time high.

While it feels like the end of an era for one of the most powerful companies of the past two decades, Brin and Page say they are still committed to keeping up with the latest at Alphabet. Both will remain on Alphabet’s board.

“We are deeply committed to Google and Alphabet for the long term, and will remain actively involved as board members, shareholders and co-founders,” they wrote. “In addition, we plan to continue talking with Sundar regularly, especially on topics we’re passionate about!”

More must-read stories from Fortune:

—These are the jobs artificial intelligence will eliminate by 2030
—2020 Crystal Ball: Predictions for the economy, politics, technology, and more
—Separated by 15 minutes and a great firewall: Hong Kong and Shenzhen are drifting apart
—How robots are changing the construction industry
—What makes people choose Waze over Google Maps? Its army of unpaid human editors
Catch up with Data Sheet, Fortune’s daily digest on the business of tech.

About the Author
By Alyssa Newcomb
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Image showing multiple computer screens with code.
CybersecuritySecurity
Mercor, a $10 billion AI startup that works with companies including OpenAI and Anthropic, confirms major data breach
By Beatrice NolanApril 2, 2026
52 minutes ago
picture of the word "solana"
CryptoCryptocurrency
Latest crypto hack sees thieves make off with $280 million from Solana DeFi platform Drift
By Carlos GarciaApril 2, 2026
1 hour ago
Jack Dorsey and Roelof Botha think AI can make middle management obsolete 
AIBlock
Jack Dorsey and Roelof Botha think AI can make middle management obsolete 
By Jacqueline MunisApril 2, 2026
3 hours ago
china
AIChina
Meet China’s AI-powered recycling robot that sorts 220 pounds of clothes in 2 to 3 minutes
By Tian MacLeod Ji and The Associated PressApril 2, 2026
3 hours ago
In the age of vibe coding, trust is the real bottleneck
AIEye on AI
In the age of vibe coding, trust is the real bottleneck
By Sharon GoldmanApril 2, 2026
4 hours ago
A photo illustration of two laptops with eyeballs over a red background with alert signs.
CryptoNorth Korea
I knew about North Korean hackers—they still tricked me and got into my computer
By Ben WeissApril 2, 2026
4 hours ago

Most Popular

Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
12 hours ago
Current price of gold as of April 1, 2026
Personal Finance
Current price of gold as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
Success
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
By Fortune EditorsMarch 31, 2026
2 days ago
Current price of oil as of April 1, 2026
Personal Finance
Current price of oil as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
The tax escape map: Billionaires are bolting for Florida from the West Coast and taking billions in tax revenue with them
Real Estate
The tax escape map: Billionaires are bolting for Florida from the West Coast and taking billions in tax revenue with them
By Fortune EditorsApril 2, 2026
13 hours ago
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
Economy
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
By Fortune EditorsApril 1, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.