• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Commentarydiversity and inclusion

How venture capital can increase diversity where it matters most

By
Alejandro Guerrero
Alejandro Guerrero
Down Arrow Button Icon
By
Alejandro Guerrero
Alejandro Guerrero
Down Arrow Button Icon
October 8, 2020, 5:30 PM ET
"The Diversity Rider will disrupt the inertia of quick deal-making that has kept the VC world so exclusive," writes Alejandro Guerrero.
Getty Images
"The Diversity Rider will disrupt the inertia of quick deal-making that has kept the VC world so exclusive," writes Alejandro Guerrero. Getty ImagesGetty Images

I am a first-generation Mexican-American fund manager for Act One Ventures, based in Los Angeles, and I’ve raised two venture funds over the past five years. I do not come from wealth or privilege, which historically have been the driving forces behind the venture capital world. Now, as an up-and-coming investor, I want to put diversity at the forefront and address systemic inequality in venture.

The killing of George Floyd in May, and the events that have captivated America and the world ever since, have added a barrel of gasoline to the raging fire I have always felt inside to see members of underrepresented communities succeed in VC and tech. That’s why, over the course of the summer since George’s death at the hands of police, I worked tirelessly to create The Diversity Term Sheet Rider for Representation at the Cap Table. This rider is a call to action that opens up opportunities for Black people and other underrepresented groups in the deal-making process.

The cap table, which breaks down a company’s equity capitalization, is where startups show the world who makes up their ownership. For the companies that go on to scale to enormous heights, those who are allocated on the cap table are in line to create generational wealth for themselves and their families.

Historically, there are two walls that have held back Black people and other underrepresented groups from advancements in VC and tech: money and access. The Diversity Rider initiative is about access: We can lower that barrier now, simply by adopting the Diversity Rider into our term sheets. The rider calls for firms to make commercial best efforts to include as a co-investor in the financing at least one Black person or member of another underrepresented group, including, but not limited to LatinX, women and LGBTQ+ diverse check writers (DCWs). Thus far, 22 firms have committed to this rider, including Greycroft Partners, First Round Capital, Maveron, SVB Capital, Harlem Capital Partners and Fifth Wall, among others.

There are several immediate positive effects that will come from this rider for all DCWs who have no prior wealth or access.

First, being co-invested at early stages of a startups lifespan with funds that are some of the best in the business will give DCWs access to the kinds of deals they need to be in. That will help them build a track record and give them a better shot at gathering outside capital in the future.

Second, the Diversity Rider will disrupt the inertia of quick deal-making that has kept the VC world so exclusive. Inserting the rider language into each term sheet influences the conversation in a way that will introduce many more DCWs to the industry; investors will have a strong incentive to reach out to new check writers rather than falling back on the people they already know.

Third, having diversity on the cap table will empower all startups even further by enabling them to access the different sets of networks, experiences, and connections that come from individuals who are diverse. When you are invested in a startup, you will pay attention to its trajectory for years to come and not just over a cup of (virtual) coffee. If you’ve struggled to find and invest in diverse founders, you can still make sure all your deals are diverse when you bring someone in on the check writing side.

Fourth, we will be publicly making a strong statement to all diverse members of the tech and VC communities that we are ready to do more together as an industry, rather than each of us on our own. With that will come trust, and with trust will come access to diverse deals like never before.

I firmly believe that over time the best founders who care deeply about diversity will expect the lead investors in their next round to demonstrate that kind of commitment as well. The Diversity Rider gets that done through a thoughtful approach that helps to unlock access and wealth creation. And not only is it the right thing to do, it’s good for a business’s bottom line. 

So here’s our call to action: As the Diversity Rider movement continues to gain momentum, we are encouraging investors from underrepresented groups to join the database for co-investment opportunities. We’re also urging venture funds to commit to using the rider as a standard part of their term sheets.  

Change starts with action, and as someone who has helped fund nearly 30 startups, I am living proof that diversity and inclusion work in venture capital. 

Alejandro Guerrero is a founder and principal of Act One Ventures.

About the Author
By Alejandro Guerrero
See full bioRight Arrow Button Icon

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

messi
CommentaryFlorida
Apollo and FC Barcelona just proved legacy markets are losing their grip on business
By Mike SimasApril 2, 2026
2 hours ago
kroenke
CommentarySoccer
Why American billionaires are abandoning Wall Street for English soccer clubs
By Andrés MartinezApril 2, 2026
4 hours ago
wyle
CommentaryTV
What HBO’s ‘The Pitt’ gets right—and wrong—about treating alcohol use disorder
By Jonathan Hunt-GlassmanApril 2, 2026
9 hours ago
nic
CommentaryInsider trading
Prediction markets caught insider traders in real time. Congress wants to shut them down anyway
By Nic PuckrinApril 2, 2026
10 hours ago
elon
CommentarySpaceX
The SpaceX IPO is great — but it won’t deliver 100x returns 
By Jeffrey StewartApril 1, 2026
23 hours ago
gary
Commentaryregulation
The biggest mistake CEOs make with AI has nothing to do with the technology
By Gary ShapiroApril 1, 2026
1 day ago

Most Popular

Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
15 hours ago
Current price of gold as of April 1, 2026
Personal Finance
Current price of gold as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
Success
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strain
By Fortune EditorsMarch 31, 2026
2 days ago
Current price of oil as of April 1, 2026
Personal Finance
Current price of oil as of April 1, 2026
By Fortune EditorsApril 1, 2026
1 day ago
The tax escape map: Billionaires are bolting for Florida from the West Coast and taking billions in tax revenue with them
Real Estate
The tax escape map: Billionaires are bolting for Florida from the West Coast and taking billions in tax revenue with them
By Fortune EditorsApril 2, 2026
15 hours ago
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
Economy
Deutsche Bank asked AI if it’s true that AI will solve the economy’s inflation problems. The robots answered
By Fortune EditorsApril 1, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.