• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceFortune Crypto

Bitcoin shoots past $66K, with a one-month gain of more than 50%

By
Declan Harty
Declan Harty
Down Arrow Button Icon
By
Declan Harty
Declan Harty
Down Arrow Button Icon
October 20, 2021, 6:52 PM ET

The world’s largest cryptocurrency may have finally hit its watershed moment.

On Tuesday, the first-ever U.S. exchange-traded fund offering investors exposure to the Bitcoin market went live. Listed on the New York Stock Exchange under the ticker BITO, the ProShares Bitcoin Strategy ETF has seen a flood of demand in its first two days of trading that has sent it more than 8% higher.

And with its albeit early but so far successful debut, the ETF, which tracks Bitcoin through futures and not the cryptocurrency itself, has injected a renewed sense of optimism around the future of Satoshi Nakamoto’s creation that is now seemingly showing up in Bitcoin’s price. The cryptocurrency hit yet another record high Wednesday of $66,930.39, while the broader digital assets world also climbed more than 4% over the prior 24 hours, according to CoinMarketCap.

“It’s reached a tipping point where it’s becoming more and more of a real thing,” D.A. Davidson Managing Director Chris Brendler tells Fortune.

Bitcoin’s resurgent rise follows a summer where the notoriously volatile cryptocurrency saw its value cut nearly in half. Then, in early August, Gary Gensler, the chair of the U.S. Securities and Exchange Commission, indicated an openness to green-lighting a Bitcoin ETF that tracks futures following the cryptocurrency, rather than its spot market. Bitcoin subsequently began to make a slow and steady comeback before beginning on its rapid ascent in recent weeks.

Just a month ago, the cryptocurrency was trading around $43,505. Its new peak reached Wednesday represents a one-month gain well in excess of 50%.

Until now, the cryptocurrency market has largely been out of reach for some of Wall Street’s biggest investors and institutions.

The emergence of a Bitcoin-tracking ETF like that of ProShare’s could change that, though. Over the last decade, investors have become well familiarized with ETFs, which trade like stocks but track a basket of underlying assets that are often representative of something like an index such as the S&P 500. BITO is slightly different in that, instead of tracking Bitcoin itself as proponents have pushed the U.S. regulators to allow for over the past eight years, the fund follows Bitcoin futures that are offered by CME Group, one of the world’s largest financial exchanges whose business and markets are regulated by the U.S. Commodity Futures Trading Commission.

So, while the Bitcoin futures ETF may not be exactly what many had hoped for—as the likes of CoinDesk Research Analyst George Kaloudis say it does not track Bitcoin as well as a fund that actually includes the crypto would—it does still open the burgeoning market’s doors to a new slate of investors. And in a space where “fear of missing out” can play a significant role, that is now trickling through with Bitcoin’s movements in recent days, Kaloudis says. “A lot of Bitcoin’s price gains are around momentum.”

More finance coverage from Fortune:

  • 4 things to know about stimulus checks in 2022 and beyond
  • GameStop report from SEC sheds new light on meme stock mania—conspiracies and all
  • How high Goldman Sachs predicts home prices will go in 2022
  • Mortgage rates may spike 30% next year, according to a new forecast
  • These markets are expected to be the hottest for real estate in 2022

Subscribe to Fortune Daily to get essential business stories straight to your inbox each morning.

About the Author
By Declan Harty
See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

grantham
Big TechMarkets
‘Blood in the streets’: Legendary investor Jeremy Grantham pulls back the curtain on the AI wars to reveal a ‘brutal, competitive world’
By Nick LichtenbergMay 19, 2026
43 minutes ago
Tom Brady wearing commencement regalia behind a podium at Georgetown University
SuccessCareers
Tom Brady tells Gen Z to treat their careers like the Super Bowl: ‘You may only get one chance to impress your boss or land a promotion’
By Preston ForeMay 19, 2026
2 hours ago
Top CD rates from major banks May 19, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
Personal FinanceCertificates of Deposit (CDs)
Top CD rates from major banks on May 19, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
By Joseph HostetlerMay 19, 2026
2 hours ago
Current price of Bitcoin for May 19, 2026
Personal FinanceCryptocurrency
Current price of Bitcoin for May 19, 2026
By Joseph HostetlerMay 19, 2026
3 hours ago
Current price of Ethereum for May 19, 2026
Personal FinanceEthereum
Current price of Ethereum for May 19, 2026
By Joseph HostetlerMay 19, 2026
3 hours ago
Current price of oil as of May 19, 2026
Personal FinanceOil
Current price of oil as of May 19, 2026
By Joseph HostetlerMay 19, 2026
3 hours ago

Most Popular

While Trump insisted the Iran war would end ‘soon,’ an account in his name was buying millions in oil, defense and gold
Economy
While Trump insisted the Iran war would end ‘soon,’ an account in his name was buying millions in oil, defense and gold
By Eva RoytburgMay 18, 2026
22 hours ago
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
Politics
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
By Jake AngeloMay 12, 2026
7 days ago
Current price of oil as of May 18, 2026
Personal Finance
Current price of oil as of May 18, 2026
By Joseph HostetlerMay 18, 2026
1 day ago
EXCLUSIVE: An hour in the Oval Office with the CEO-in-Chief, President Trump
Politics
EXCLUSIVE: An hour in the Oval Office with the CEO-in-Chief, President Trump
By Alyson ShontellMay 18, 2026
1 day ago
Spirit Airlines apologizes to all the Americans who can't afford any summer vacation flights as it shuts down
Travel & Leisure
Spirit Airlines apologizes to all the Americans who can't afford any summer vacation flights as it shuts down
By Rio Yamat and The Associated PressMay 18, 2026
1 day ago
Current price of silver as of Monday, May 18, 2026
Personal Finance
Current price of silver as of Monday, May 18, 2026
By Joseph HostetlerMay 18, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.