• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceWeb3
Europe

Web3 is trying to cash in on the Queen’s death by flooding crypto markets with memecoins and NFTs

Sophie Mellor
By
Sophie Mellor
Sophie Mellor
Down Arrow Button Icon
Sophie Mellor
By
Sophie Mellor
Sophie Mellor
Down Arrow Button Icon
September 9, 2022, 8:06 AM ET
Queen Elizabeth II
Thousands of NFT tokens and meme cryptocurrencies flooded the market trying to cash in on the Queen’s death.Sean Gallup—Getty Images
Add Fortune on Google for similar content.

Moments after the death of Queen Elizabeth II was announced by Buckingham Palace, crypto gamblers, NFT hawkers, and Web3 enthusiasts quickly moved to cash in on the world’s attention.

Shortly following the official announcement of her passing around 6:30 p.m. in London, OpenSea and crypto exchanges were flooded with thousands of newly minted Queen-themed non-fungible token (NFT) artworks and a sea of Queen-related cryptocurrencies.

The NFTs listed on OpenSea for auction included digital stamps with the Queen’s profile, photographs of the Queen, and pixelized Queen artwork with beaming red eyes. Meanwhile, more than 40 new cryptocurrency tokens were launched on decentralized exchanges on the BNB Smart Chain and Ethereum under names like Queen Elizabeth Inu, Save the Queen, QueenDoge, London Bridge is Down, and RIP Queen Elizabeth.

https://twitter.com/RIPQueenNFT/status/1567939693785845763

Some might call it distasteful. Others might be making money.

The Queen Elizabeth Inu token on BSC-based PancakeSwap had the most significant valuation gain over the past 24 hours, according to Cointelegraph, with a 28,506% surge. Meanwhile, the Elizabeth token saw a similar jump, although not quite as meteoric, up 8,442% with $2.7 million worth of trading volume in just under 12 hours.

The Queen Elizabeth Inu and Elizabeth coins have only around $17,000 and $204,000 worth of liquidity behind them, according to Cointelegraph, suggesting they may lack financial backing or be the subject of a pump-and-dump scheme.

“Rest in Ethereum, forever”

Within hours of the queens death, the RIP Queen Elizabeth project went on sale on OpenSea with 520 NFTs in the collection, while the RIP The Queen Official generated 8,000 digital artworks, each unique with different algorithmically generated mouths, eyes, and backgrounds.

One of the most notable Queen Elizabeth NFT projects is QueenE, which was first launched in early July by Web3 builder Fabio Sevá and the pseudonymous mladen.eth. It was designed to launch algorithmically generated NFT pieces of the Queen for the rest of her life.

After the queen’s death was announced, the project said that its current 73rd QueenE NFT auction would be its last. They teased another future “Gen2” collection but revealed no other details.

The very last gen1 QueenE (#73) is auctioning at https://t.co/0JCiZ6dCd4

Mint is closed after that.

Gen2 follows later.#NFT #Queen #NFTCommunity pic.twitter.com/xhIqYh80nB

— QueenE DAO (@QueenEDAO) September 8, 2022

On the site of the NFT auction, the project creators wrote a eulogy to the queen, calling her “a strong woman, faced with a power and position that she never desired, but took in the hands and wielded with grace and fairness.” The final QueenE Gen1 NFT sold for 2.730 ETH, or about $4,623, according to exchange-rates.com, making it the highest price anyone has made for a piece in the collection.

However, shortly after closing the final Gen1 auction and promising not to launch any more NFTs in the collection, the QueenE creators launched one more at 4:30 a.m. ET—an NFT of the queen as a pixelated skeleton. The piece is currently priced at 0.05 ETH.

A New auction started for this GLORIOUS PIECE, The QueenE 74. May the best bid win! (Check at https://t.co/0JCiZ6dCd4) pic.twitter.com/mBjKSIKzsU

— QueenE DAO (@QueenEDAO) September 9, 2022

“Rest in Ethereum, forever,” the project’s Twitter bio reads.

“New lows”

People were quick to hit back at the Web3 community for its lack of taste surrounding the Queen’s death.

One Reddit user on crypto-hating online forum r/Buttcoin screenshotted a tweet made by crypto fund Bitcoin Capital founder MaxKeiser saying “Queen’s dead. #Bitcoin never dies”, calling it “new lows.”

Queen’s dead. #Bitcoin never dies. pic.twitter.com/XOdGgDqZj5

— Max Keiser (@maxkeiser) September 8, 2022

Another user named Spooky9999999 called out crypto owners for minting the new coins, writing “insensitive crypto greed strikes again.” Meanwhile, others joked about the future of the new coins. “ElizabethMoonCorgiRocketCoin is the future world currency. Central bankers shivering as we speak,” Chuckolater comments.

Normal people: "RIP"
Crypto Degens: *deploy $QUEEN BSC token, add liquidity*

— Tree (@Tree_of_Alpha) September 8, 2022

Sign up for the Fortune Features email list so you don’t miss our biggest features, exclusive interviews, and investigations.

About the Author
Sophie Mellor
By Sophie Mellor
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

Nike’s earning numbers exceeded Wall Street’s expectations. But CEO Elliott Hill’s next test is the World Cup
RetailNike
Nike’s earning numbers exceeded Wall Street’s expectations. But CEO Elliott Hill’s next test is the World Cup
By Mia OsmonbekovJune 30, 2026
5 hours ago
Young couple looking sad in front of a home with a for sale sign
Real EstateHousing
Gen Z and millennials aren’t convinced the American Dream exists anymore: Only 40% of them can afford to buy a home
By Tristan BoveJune 30, 2026
7 hours ago
Russian President Vladimir Putin
EconomyRussia
It started with one viral influencer complaining about Russia’s economy. Now a record 60% of Russians are pessimistic about their country’s outlook
By Tristan BoveJune 30, 2026
8 hours ago
Stripe CEO Patrick Collison gestures with his hands as he speaks into a microphone before a congressional committee hearing.
Cryptostablecoins
Stripe, Visa and over 140 other businesses to launch stablecoin to rival Tether and Circle
By Camila Grigera NaónJune 30, 2026
9 hours ago
A woman types into a kiosk at an airport.
Travel & LeisureAviation
‘You can expect prices to be high and stay high’: Domestic airfare is skyrocketing faster than international flight costs, despite using less jet fuel
By Sasha RogelbergJune 30, 2026
9 hours ago
Young worker at desk
SuccessGen Z
Remote-first fintech giant Revolut is making the office compulsory for new Gen Z grads—and they’ll earn flexibility like their peers after one year
By Emma BurleighJune 30, 2026
9 hours ago

Most Popular

Elon Musk on MacKenzie Scott giving away $26 billion of her fortune: 'Sadly,' it makes the world a worse place
Success
Elon Musk on MacKenzie Scott giving away $26 billion of her fortune: 'Sadly,' it makes the world a worse place
By Sydney LakeJune 29, 2026
1 day ago
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
By Sydney LakeJune 25, 2026
6 days ago
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster
Success
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away faster
By Preston ForeJune 27, 2026
4 days ago
'Humanity has chosen to become idiots': This Brown professor switched to take-home exams after a mass shooting and discovered mass cheating
AI
'Humanity has chosen to become idiots': This Brown professor switched to take-home exams after a mass shooting and discovered mass cheating
By Catherina GioinoJune 29, 2026
1 day ago
The retired college professor fighting a $313 trespassing ticket in Wisconsin thinks he's part of a national struggle
Environment
The retired college professor fighting a $313 trespassing ticket in Wisconsin thinks he's part of a national struggle
By Catherina GioinoJune 28, 2026
3 days ago
The U.S. Army is opening military bases to private billions — here's why that changes everything for the next 250 years
Commentary
The U.S. Army is opening military bases to private billions — here's why that changes everything for the next 250 years
By Marc AndersenJune 30, 2026
14 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.