• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

As Big Tech showers employees with perks to win the talent war, Nvidia built a nearly $5 trillion company by making people pay for their own lunch

2

MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year

3

Today, Emily Blunt is worth $80 million thanks to her Hollywood career—but she actually wanted to be a UN Spanish translator on $80K

1

As Big Tech showers employees with perks to win the talent war, Nvidia built a nearly $5 trillion company by making people pay for their own lunch

2

MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year

3

Today, Emily Blunt is worth $80 million thanks to her Hollywood career—but she actually wanted to be a UN Spanish translator on $80K
Finance

2022 was a no good very bad year for the stock market. Will 2023 be any better?

Will Daniel
By
Will Daniel
Will Daniel
Down Arrow Button Icon
Will Daniel
By
Will Daniel
Will Daniel
Down Arrow Button Icon
December 18, 2022, 7:00 AM ET
Stocks struggled in 2022, but next year may offer opportunity for patient investors.
Stocks struggled in 2022, but next year may offer opportunity for patient investors.Getty Images, illustration by Fortune
Add Fortune on Google for similar content.

Investors are celebrating the end of 2022 after soaring inflation and the Federal Reserve’s aggressive interest rate hikes made it a brutal year for stocks. 

The S&P 500 is down 20% year-to-date, and with bonds simultaneously experiencing their worst year in history, there’s been nowhere to hide. After more than a decade of strong returns following the Great Financial Crisis of 2008, most investors are unaccustomed to this kind of carnage.

Between 2009 and 2021, the S&P 500’s average annual return was a hefty 16.4%, according to New York University. But don’t expect anything like those gains in 2023.

Investment banks’ average price target for the S&P 500 next year is roughly 4,000, implying stocks will rise just 4%. When Fortune collected forecasts from a wider selection of Wall Street economists and analysts, that figure rose to 4,150, or a 8% gain in 2023. Still, that’s nothing like what most investors are used to. 

While investment banks believe the S&P 500 will end 2023 just slightly above where it stands today, Wall Street’s growing consensus is that the path to get there will be choppy.

“Our main message to investors is to be cautious. The Fed is trying to engineer a soft economic landing that in our view has a high likelihood of failing and causing a recession in 2023,” James Demmert, chief investment officer at Main Street Research, told Fortune. “Stock indexes are vulnerable at current levels.” 

Watch out for a rough start to 2023

Across Wall Street, investment strategists warn that stocks are in for a rough start to 2023 as the Fed enters the final stages of its inflation fight. Year-over-year inflation, as measured by the consumer price index (CPI), has fallen sharply from its 9.1% June peak, hitting 7.1% last month.

But that didn’t stop the Fed from raising interest rates for the seventh time this year on Wednesday. Even as critics argue that rate hikes are driving the U.S. economy toward recession, Fed Chairman Jerome Powell said this week that he intends to “stay the course until the job is done.”

“Worse pain would come from a failure to raise rates high enough and from us allowing inflation to become entrenched in the economy,” he said.

Against this backdrop, the stock market will likely struggle in the near term.

Morgan Stanley’s chief investment officer, Michael Wilson, said that the S&P 500 could drop to between 3,000 and 3,300 in the first quarter—or as much as 25% below current levels. Earnings will take a hit as companies cope with rising borrowing costs and slowing economic growth, he said, while arguing that investors aren’t yet anticipating the drop.

“Markets were ignoring the risk of a more hawkish Fed a year ago; the market now appears to be ignoring earnings risk,” he wrote in a Monday research note, adding that the “risk/reward” proposition of investing in the S&P looks “very unattractive” at the moment.

Scott Ladner, chief investment officer at Horizon Investments, told Fortune that he expects a 10% decline in the S&P 500’s earnings-per-share over the coming months as the Fed’s interest rate hikes slow the economy and hit corporate profits.

“We haven’t seen earnings get taken down yet,” he explained. “We are going into a slower growth period, maybe a recession, and you just don’t come through recessions with earnings that don’t fall some.”

A second half comeback story?

While Wall Street’s consensus forecasts call for stocks to drop in the first quarter of the year, it’s a different story after that.

“We expect that when the market bottoms—perhaps in the first quarter of the new year—we will start a new bull market,” Main Street Research’s Demmert said. “Although there may be further weakness in the first part of 2023, we expect 2023 to end with stock prices significantly higher than today’s levels.” 

Horizon Investments’ Ladner said he also expects markets to go through some “pain” in the first quarter, but after that, investors can expect solid returns.

“We think that the back half of the year could be pretty juicy,” he said. “Many things that were pretty severe headwinds in 2022 may end up being tailwinds in 2023.” 

Ladner argued that the major issues that hurt stocks this year—inflation, China’s strict COVID zero policies, and the war in Ukraine—will likely be resolved or improved in 2023, providing a boost for markets.

The second half comeback thesis has become common on Wall Street in recent months. Economists, investment banks, and hedge funders are all warnings that stocks—and the economy—will likely struggle in the first half of the year and then rebound.

Morgan Stanley’s Wilson argues that after falling to 3,000, the S&P 500 could rise to 3,900 by the end of next year as inflation sinks rapidly, leading the Fed to pause its rate hikes as early as January.

While it may seem like a second half comeback story flies in the face of the consistent recession predictions from Wall Street this year, Ladner pointed out that stocks can actually perform well during recessions.

“Most of the retail people don’t get that, but it’s the lead up to the recession and the first part of the recession that usually gives markets problems,” he said.

Ladner also argued that forecasts for stocks to be flat for a decade due to persistent inflation, deglobalization, and rising interest rates strike him as “betting against innovation.”

“That’s a bad idea,” he said. “Just historically, that’s always been a bad idea in this country. So that’s not a bet we’re taking.”

Our new weekly Impact Report newsletter examines how ESG news and trends are shaping the roles and responsibilities of today's executives. Subscribe here.

About the Author
Will Daniel
By Will Daniel
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

Best private student loans for medical school
Personal Financestudent loans and debt
Best private student loans for medical school
By Joseph HostetlerJuly 2, 2026
6 hours ago
Michael Burry just shorted Caterpillar’s 172% AI rally. One analyst says his bet won’t even matter
Investingstock prices
Michael Burry just shorted Caterpillar’s 172% AI rally. One analyst says his bet won’t even matter
By Marco Quiroz-GutierrezJuly 2, 2026
7 hours ago
U.S. Treasury Secretary Scott Bessent
EconomyDebt
AI’s $2.2 trillion deficit fix is already half fake, economists say
By Tristan BoveJuly 2, 2026
8 hours ago
s
Personal FinanceSports
The sports economy is unaffordable at the bar, let alone the stadium
By Catherina GioinoJuly 2, 2026
8 hours ago
sb
North AmericaU.S. Department of the Treasury
Scott Bessent goes after the top Mexican cartel’s new billion-dollar business: gas stations
By Fatima Hussein and The Associated PressJuly 2, 2026
9 hours ago
eggs
LawAntitrust
Egg companies made $1.22 billion in profit off a $6 carton — now they’re buying their way out of a price-fixing case with 53 million donated eggs
By Wyatte Grantham-Philips and The Associated PressJuly 2, 2026
9 hours ago

Most Popular

As Big Tech showers employees with perks to win the talent war, Nvidia built a nearly $5 trillion company by making people pay for their own lunch
Big Tech
As Big Tech showers employees with perks to win the talent war, Nvidia built a nearly $5 trillion company by making people pay for their own lunch
By Marco Quiroz-GutierrezJuly 1, 2026
2 days ago
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last year
By Sydney LakeJune 25, 2026
8 days ago
Today, Emily Blunt is worth $80 million thanks to her Hollywood career—but she actually wanted to be a UN Spanish translator on $80K
Success
Today, Emily Blunt is worth $80 million thanks to her Hollywood career—but she actually wanted to be a UN Spanish translator on $80K
By Orianna Rosa RoyleJuly 2, 2026
20 hours ago
Mark Zuckerberg feeds his cows macadamia nuts and beer to create the 'highest-quality beef in the world' on his $300 million estate in Hawaii
Success
Mark Zuckerberg feeds his cows macadamia nuts and beer to create the 'highest-quality beef in the world' on his $300 million estate in Hawaii
By Sasha RogelbergJuly 2, 2026
10 hours ago
Current price of oil as of July 1, 2026
Personal Finance
Current price of oil as of July 1, 2026
By Joseph HostetlerJuly 1, 2026
2 days ago
Americans are escaping the U.S. for New Zealand where house prices have hit a new low—but only wealthy Americans with $3 million spare can invest
Success
Americans are escaping the U.S. for New Zealand where house prices have hit a new low—but only wealthy Americans with $3 million spare can invest
By Emma BurleighJuly 2, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.