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TechNvidia

Nvidia CEO Huang meets Trump at White House on Friday

By
Bloomberg
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Stephanie Lai
Stephanie Lai
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MacKenzie Hawkins
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Josh Wingrove
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By
Bloomberg
Bloomberg
,
Stephanie Lai
Stephanie Lai
,
MacKenzie Hawkins
MacKenzie Hawkins
, and
Josh Wingrove
Josh Wingrove
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January 31, 2025, 11:49 AM ET
Nvidia's CEO Jensen Huang speaks at CES 2025
President Trump is meeting with Jensen Huang in the latest sign of Trump’s commitment to the rapidly evolving sphere of AI.Artur Widak—NurPhoto via Getty Images

President Donald Trump met Friday with Nvidia Corp. Chief Executive Officer Jensen Huang at the White House as the U.S. prepares tariffs on semiconductors, weighs the fate of a chip subsidy program and probes whether Chinese AI startup DeepSeek skirted export controls to obtain the company’s products.

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Chip tariffs would weigh heavily on Nvidia, which relies on overseas partners to manufacture its semiconductors. Trump told reporters he’d had a good meeting with Huang, but insisted “eventually we’re going to put tariffs on chips.”

In response to a question about the potential for more restrictions on chip exports to China, the president said he will move forward with tariffs. Current limitations on shipping to China take the form of license requirements administered by the Department of Commerce. 

An Nvidia spokesperson said Huang “appreciated the opportunity to meet with President Trump and discuss semiconductors and AI policy.” The two talked about “the importance of strengthening U.S. technology and AI leadership,” the spokesperson said.

The meeting came at the end of a rocky week for Nvidia, the top maker of chips to power artificial intelligence workloads. DeepSeek released its R1 model, which is seen as competitive with chatbots from other companies at a fraction of the cost. That raised questions about the billions in planned spending to develop AI technology and whether Beijing has closed the gap with the U.S. in the sphere.

The ensuing market reaction was particularly stark for Nvidia, with shares of the company plunging Monday in one of the biggest selloffs in history. Investors are concerned that DeepSeek’s method for developing effective AI software doesn’t require as much of the expensive gear that Nvidia sells.

Nvidia shares declined 3.7% to $120.07 at the close Friday, bringing the stock’s cumulative slide to 16% this week. 

Trump administration officials have begun probing whether DeepSeek purchased banned Nvidia chips through intermediaries in Singapore, circumventing US restrictions on the sales of processors used for AI tasks, according to people familiar with the matter.  

Huang’s meeting with Trump has been in the works for several weeks, according to a person familiar with the matter. The goal was to discuss AI policy, and it wasn’t prompted by the DeepSeek breakthrough, said the person, who described the plans on condition of anonymity.

The Nvidia CEO had floated meeting with Trump earlier this month, when he signaled hope for a lighter regulatory touch from the new administration. Unlike other tech leaders, including Meta Platforms Inc. CEO Mark Zuckerberg and Amazon.com Inc. co-founder Jeff Bezos, Huang skipped Trump’s inauguration in Washington and instead traveled to Asia on a long-planned trip around the Lunar New Year.

The plans for the Trump and Huang meeting were reported earlier by Gray Television News.

Friday’s sit-down was the first meeting between the pair. Nvidia is central to the AI boom, and its chips have assumed geopolitical significance in the intensifying race between the U.S. and China over artificial intelligence.

The company has lobbied furiously in recent weeks against sweeping controls on the global sales of its processors, and Huang has expressed optimism about the possibility of easing regulatory burdens under Trump’s administration. 

It will take months for Trump to fully staff the teams responsible for those policies, but there are early indications that his administration will take a tough approach on sales of US technology to China. Some Trump officials are interested in curbing exports of less-advanced chips that Nvidia sells. 

Howard Lutnick, Trump’s pick for Commerce secretary, during his confirmation hearing on Wednesday suggested that DeepSeek had evaded US export controls and pledged a “very strong” response. If confirmed, Lutnick would be in charge of the Bureau of Industry and Security, which is responsible for writing and enforcing sweeping controls on sales of chips and related manufacturing equipment to China.

Trump last week unveiled a $100 billion artificial intelligence infrastructure investment — with goals of $500 billion down the road — from OpenAI, SoftBank Group Corp. and Oracle Corp.

Trump has said new “AI solutions” from the US would be introduced in the near future. On Thursday, OpenAI CEO Sam Altman teased new advances in the company’s products in a closed-door meeting in Washington attended by officials from Congress and the White House. He used the gathering to urge US policymakers to invest heavily in physical infrastructure to support artificial intelligence development.

(Updates with comments by the president beginning in the second paragraph.)

More on AI:

  • Meta is reportedly scrambling ‘war rooms’ of engineers to figure out how DeepSeek’s AI is beating everyone else at a fraction of the price
  • Microsoft’s AI grew 157% year over year, but it’s not fast enough to appease DeepSeek-rattled investors
  • Tech giants, not unicorns, lead the race to deliver on AI’s promise—and they’re reshaping finance to do it
Join our exclusive webinar on May 28, featuring tech leaders from Orange, Mars, Reckitt, and Saint-Gobain. Apply to attend and receive Fortune’s editorial takeaways.
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