Work-life balance matters, even though it may feel elusive at times. And while it’s not always convenient to head to the gym, apps have made it far easier to squeeze in a good workout or nutrition counseling session. The right apps can offer guidance and motivation and are often meant to be used right at home—no gym equipment needed.
Health and fitness apps are commonly designed to help with a specific goal, like weight loss support or personal training, and many are ideal for a general audience. But some are tailored for a specific demographic, like Reverse Health, designed for women 40 and older who are experiencing midlife changes. We were interested in seeing how the app actually worked IRL, so we asked Paige, a member of our testing team, to give it a try. Here’s what she said she loved about it, plus the one (very) minor drawback she reported.
Reverse Health App

- Our thoughts: Our tester enjoyed many of the app’s features and considered the habits and practices sustainable
- Who it’s for: Women 40 years old and older
- What makes it different: The app is targeted toward a specific demographic who may be experiencing changes associated with midlife, including things like hormonal shifts, so support is targeted toward that audience's unique needs
- Tailored for women 40 and older, focused on their unique needs
- Easy to use
- Teaches sustainable practices, not quick fixes
- Optimized for a specific demographic, so people outside that demographic may not benefit as much
- Exercises are designed to be low impact, so those seeking a more rigorous workout may be disappointed
- Lack of transparency about pricing and membership options on website
Reverse Health App Specs
Our Experience with Reverse Health App
The Reverse Health app was designed for women 40 years of age and older, with the website explaining, “Women’s bodies change dramatically in midlife, and most wellness programs don’t take that into account.” The company employs a science-based approach and offers low-impact workouts, plus meal planning, mindset coaching, habit tracking, fasting guidance, and community support. Reverse Health says its mission is to “help reverse age-related weight gain and improve energy, mood, and overall well-being.”

The membership options and pricing aren’t clearly outlined on the website, so we asked customer service for more information. They said users get a “core membership that is highly personalized,” and that you can further tailor your membership by focusing on specific fitness styles or additional coaching. Here’s additional info:
- Main Membership (All-In-One Program): This is the company’s “flagship” option, which is customized based on your personal quiz results. It includes tailored meal plans, exercise libraries, tracking tools, and daily mindset/educational video coaching lessons.
- Specialized Add-On Challenges: If you want to focus on a specific style of movement, Reverse Health also offers standalone, specialized programs that “you can add to your journey” for a one-time fee. These include things like wall Pilates, somatic yoga, chair yoga, and “dedicated fasting plans.”
- RH Coach Support: For members who want additional accountability, Reverse Health offers varying levels of direct coach assistance designed to offer personal nutrition guidance, recipe tweaks, and “support whenever you hit a plateau.”
Paige, a member of our testing team, used Reverse Health for one week. Here’s what she said about the experience.
What We Liked
Paige gave Reverse Health positive marks across the board.
- Overall (5 out of 5): Paige said, “My overall experience was great! I could see myself using this app long-term to reach my goals. It was easy to stick to and fun to navigate.” Additionally, she said, “I felt a lot of stress taken off my mind knowing that all my workouts and meals were planned out and I didn’t have to worry about how to exercise or eat.”
- Instructions (5 out of 5): According to Paige, “The recommendations in the app were very easy to understand and were helpful for beginners or for experienced individuals.” When it came to the meal-planning aspect of the app, Paige said, “Recipes were very easy to follow and had simple ingredients.”
- Accountability (5 out of 5): Paige appreciated the respectful way in which Reverse Health nudged her to complete goals, explaining, “The app sent helpful notifications that reminded me to complete a workout or track my food. The reminders were helpful but not rude.” She added that users were encouraged to log food and weight to document data for progress, and that she didn’t feel any pressure or shame.
- Safety (4 out of 5): Reverse Health seemed to offer sound advice, no recommendations for extreme calorie deficiencies or overexercising, according to Paige. The meal planning aspect was especially noteworthy, with Paige saying, “The meals were surprisingly simple and satisfying. I did not feel like I was going hungry.”
- Sustainability (5 out of 5): Paige explained, “This app was great at providing healthy, sustainable habits that I could use and apply in the future.”
- User interface (5 out of 5): Paige said, “I loved the interface and how easy it was to navigate,” adding, “It was very customizable, and I felt like I could navigate the app well and apply it to my daily living.”
Our tester also appreciated how easy it was to count calories and/or macros, noting, “I could log from the recipes or could log food manually depending on what I ate.” She said this was her favorite part of using the app, as she felt tracking her food gave her the most useful data.
What We Would Change
Paige had an overwhelmingly positive experience using Reverse Health, though she had one suggestion for improvement pertaining to the exercise portion of the app. She noted, “The exercise portion was best at helping me feel good.” She did mention that she personally would have preferred a higher-intensity workout. However, Paige observed that the lower-intensity workouts are probably “great for menopausal women who prefer aerobic movements.”

Who It’s For & Who It’s Not For
As with any health app, it may work better for some people than others. We also recommend speaking with a healthcare provider before beginning any new diet or exercise program.
Comparing Reverse Health App to Other Wellness Apps
Frequently asked questions
Is the Reverse Health app legit?
As noted by our tester, the app offers a lot of appealing features and was rated highly in every category. The Reverse Health website also offers testimonials, including photos, from actual users.
How much does the Reverse Health program cost?
The company doesn’t include specific pricing information on its website, instead prompting interested users to complete a quiz in order to get a personalized plan with pricing information. Reverse Health says, “Pricing varies depending on your location, language, and selected plan.” However, we emailed customer service to inquire about costs, and they told us the company offers introductory pricing of $7.14 for a one-week plan, $15.65 for a four-week plan, and $26.77 for a 12-week plan. If you continue beyond that, the standard pricing for the main membership is $39.99 per month, and add-on options are available.
Is it hard to cancel Reverse Health?
The Reverse Health website has a “manage subscription” option that should allow you to change subscription settings. You can also contact the company’s customer service team at help@reverse.health if you have any issues or questions about your membership.












