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Adam Hanft

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Government agencies are clueless about branding. The DOGE turmoil shows why they’ve needed marketing campaigns all along
Commentary
Government agencies are clueless about branding. The DOGE turmoil shows why they’ve needed marketing campaigns all along
By Adam HanftMarch 7, 2025
What the ill-fated Ron DeSantis campaign and plant-based meat have in common, according to a marketing expert
Commentary
What the ill-fated Ron DeSantis campaign and plant-based meat have in common, according to a marketing expert
By Adam HanftJanuary 25, 2024
The UAW and the Big Three can turn America’s ‘Great Rebalancing’ into a win-win for both sides. Here’s how
Commentary
The UAW and the Big Three can turn America’s ‘Great Rebalancing’ into a win-win for both sides. Here’s how
By Adam HanftNovember 7, 2023
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Big Tech
As Big Tech showers employees with perks to win the talent war, Nvidia built a nearly $5 trillion company by making people pay for their own lunchplaceholder alt text
By Marco Quiroz-GutierrezJuly 1, 2026
Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last yearplaceholder alt text
By Sydney LakeJune 25, 2026
Personal Finance
Current price of oil as of July 1, 2026placeholder alt text
By Joseph HostetlerJuly 1, 2026
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