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Will Johnson

Stay informed with Will Johnson’s coverage and analysis.

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Commentary
I’m one of America’s top pollsters and I’ve got a warning for the AI companies: customers aren’t sold on ads
By Will JohnsonFebruary 27, 2026
Sports leagues thought they hit the jackpot by partnering with the betting industry–but gambling scandals are turning Americans against them
Commentary
Sports leagues thought they hit the jackpot by partnering with the betting industry–but gambling scandals are turning Americans against them
By Will JohnsonApril 23, 2024
U.S. EV sales fell short of predictions in 2023. Elon Musk and range anxiety could be to blame, according to a new poll
Commentary
U.S. EV sales fell short of predictions in 2023. Elon Musk and range anxiety could be to blame, according to a new poll
By Will JohnsonJanuary 8, 2024
America’s generational divide doesn’t apply to technology. Gen Zers and boomers share the same techno-optimism–and nostalgia
Commentary
America’s generational divide doesn’t apply to technology. Gen Zers and boomers share the same techno-optimism–and nostalgia
By Will Johnson and Clay RoutledgeAugust 24, 2023
90% of 2023 graduates think college is really worth it. Here’s why they’re right–and politicians and pundits are wrong
Commentary
90% of 2023 graduates think college is really worth it. Here’s why they’re right–and politicians and pundits are wrong
By Tim Killeen and Will JohnsonJune 9, 2023
Americans are over the endless anxiety loop. Only the rich, remote workers, and Gen Zers really care about the banking crisis, according to The Harris Poll
Commentary
Americans are over the endless anxiety loop. Only the rich, remote workers, and Gen Zers really care about the banking crisis, according to The Harris Poll
By Will JohnsonApril 6, 2023
Are you wagering money on the World Cup? Sports betting is taking America by storm–and a third of young men are hooked
Commentary
Are you wagering money on the World Cup? Sports betting is taking America by storm–and a third of young men are hooked
By Will JohnsonDecember 13, 2022
Here’s why most Americans support Elon Musk’s Twitter deal, according to The Harris Poll
Commentary
Here’s why most Americans support Elon Musk’s Twitter deal, according to The Harris Poll
By Will JohnsonMay 2, 2022
With inflation at a 40-year high, who feels better off today? They do
Commentary
With inflation at a 40-year high, who feels better off today? They do
By Will JohnsonApril 7, 2022
Global Warming-Heat Wave
Commentary
Exclusive poll: Amid COVID-19, Americans don’t care about climate change anymore
By Will JohnsonAugust 10, 2020
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Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last yearplaceholder alt text
By Sydney LakeJune 25, 2026
Success
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away fasterplaceholder alt text
By Preston ForeJune 27, 2026
Success
Elon Musk on MacKenzie Scott giving away $26 billion of her fortune: 'Sadly,' it makes the world a worse placeplaceholder alt text
By Sydney LakeJune 29, 2026
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