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L4 Digital | Fortune

L4 Digital Company Profile, Stock Price, News, Rankings | Fortune

In this session, moderated by Fortune Europe Editor Francesca Cassidy and presented in partnership with Glean and VivaTech, Fortune explored how senior technology leaders at some of the world's largest companies are navigating the shift from AI experimentation to applied AI at scale. Speakers included Bruno Zerbib, Chief Technology and Innovation Officer at Orange; Rahul Shah, Global Chief Digital & Information Officer at Mars Pet Nutrition; Nigel Richardson, Chief Information and Digitisation Officer at Reckitt; and Ursula Soritsch-Renier, Group Chief Digital and Information Officer at Saint-Gobain. The discussion examined how C-Suite and board-level leaders are making AI investment credible, revenue accretive and defensible, moving beyond strategy to build the organizational foundations needed to succeed in the era of agentic AI and large language models.

Fortune 500 Europe: In Conversation with Tech Leaders

Conferences

“Quiet quitting” and “ghosting bosses” may sound like workplace trends, but they’re borrowed straight from dating culture, raising a deeper question about what dating can reveal about modern organizations. Lakshmi Rengarajan approaches dating as a cultural canary for the workplace, identifying how technology, the illusion of endless choice, and screen-first interactions quietly erode real connection. In this talk, she will help leaders recognize the emerging connection crisis shaped by remote work and digital tools —and what they can do about it. 

Lakshmi Rengarajan, Founder, How to Date Humans

Ghosting and Burn Out: What Dating Culture Tells Us About Modern Work

I have waited my whole life, whole life, like 15 years for to be on a mainstream stage that would let me have the words dating and work in the same sentence. So I feel like we have come a very, very long way. And today I'm gonna talk to you about this surprising connection and why I have followed this through line for so long and why it might be one of the most important signals that we can look at today. The world of dating, which is really about the world of possibility and what we think our, our hearts will experience in this lifetime. So, the first thing I want to let you know is that dating is not just something single people do. So whether you've been married for 20 years, or you're taking a break from dating, or you're secretly swiping on Tinder right now, dating is something that actually connects to everybody. Because what dating is really, it's about the early interactions. So a lot of times when I speak, people are like, hey, can you not say dating, can you say relationships? That sounds more sophisticated, that sounds more safe. And I always have to say no, we're gonna talk about dating. Because dating is about the initial interactions. Because those can shape so much. Here's another way to think about what dating is. I call it the 1st 1 to 5 interactions that you have with somebody. And today, those interactions may not be in person at all. They may be on a screen, they may be an emoji, they may be an email. Or they may be not written by that person at all. And so how we move through these early interactions determines whether someone's gonna be a friend or an acquaintance, a frenemy, someone you trust, someone you actually build something with. And those are changing at a rapid pace, and that's why it's so important to look at the world of dating because that is the best indicator of early interactions. I'm going to tell you a very, very short, non-romantic love story, otherwise known as a friendship. So I came to the world of corporate much later in life. I started my career in food service and hospitality, doing every position that you can imagine. And then when I finally got a job at a corporate place, I was so excited. I was like, wait, you mean I get free Post-it notes and Sharpies that are actually brand new? I had never experienced anything like this. And I was working in advertising and I was asked to create a PowerPoint presentation by the end of the week. And I had just started, and I was terrified. I knew a little bit about PowerPoint, but I wasn't actually that good and this was the place where people did really good PowerPoints. And I was like, oh my God, I worked so hard to get here and now I'm gonna get fired. And there was a woman a few cubicles away from me and she created these beautiful PowerPoint presentations. And I said, hey, I'm really sorry and I'm kind of embarrassed, but would you mind telling me how this works? And so for 2 nights after work, she ordered takeout and she walked me through everything there was about PowerPoint. And it was incredible, and she wasn't impatient, she was very, very encouraging. And at the end of that, She didn't just teach me how to use PowerPoint. She had actually imprinted on my heart. Fast forward 6 years, and I am a bridesmaid in her wedding. She became the best friend of my life. Now you might be thinking, couldn't you have like watched a YouTube video or Google this? And I could have. But I wonder sometimes if I had used a YouTube video or I had Googled it. Would I be standing next to her on the most important day of her life? Maybe Maybe not. And these are the questions that we're dealing with today. When we interact with people, the decisions that we make can lead us down very, very different paths. Dating and work have always had a relationship. They have shared language. And two examples of that are ghosting. And quiet quitting. Ghosting started in dating, and it was an indication of just leaving someone and not explaining why you were rejecting them. And quiet quitting started in work of people becoming disengaged. And the two areas borrowed from each other, and it actually makes a lot of sense. Because in both dating and work, we're trying to figure out who other people are. We're trying to see if we can build something. And sometimes we don't know what we're experiencing. We don't have the tools for how to handle the moment. And that's actually what's behind a lot of ghosting. It's not someone not caring, it's someone not having the language or the skills to meet that moment. So I truly believe that dating is one of the best places to look at for what's going to be happening in relationship culture more broadly. Just one example is that dating was the first place where people's personalities started to split. You had who you were on screen, and then there was the person that you met. And this caused a lot of daters, a lot of cognitive dissonance, because they had to put together different versions of people. Fast forward a decade and this same dynamic is happening at work. You can't just know who a person is in person, you start to know who they are in a document, who they are on Slack, who they are on Zoom. And while it's wonderful, it's also confusing at times. So an interesting thing happened in the world of work that also happened in dating. I think in work we remember this, right? In 2020, some people were remote. And overnight Everybody was remote. This same dynamic happened in dating. One day some people were dating online, and the next day, everybody was dating online. And what happened is that when everybody jumped into the pool at the same time, we didn't necessarily change the environment, we didn't necessarily prepare people for what it meant to be available all the time, or to have 400 people in your pocket. These are things that people aren't necessarily built for, but they think they should be built for them. And that is part of why it gets so confusing. It should be easy to be, to, you know, transfer my entire professional life to a screen. It should be easy to pick up my phone and swipe on people. But we're actually not built for a lot of these reflexes. And when people don't understand what's happened to them, when they don't understand how the system has changed, they tend to blame themselves. This happens in dating, this also happens in work. And when things change so dramatically, we lose things, and we don't always realize what we've lost until in some cases, it's been too late. So, at work, there are so many things that we've lost. And when you really sit and talk to people. And don't just engage with surveys when you really talk to them and say, what is it that forms your relationships at work? It's always the smallest things. Clearing someone's coffee mug, helping them format an Excel spreadsheet. Giving them that sandwich that you're not going to finish. Tapping them on the shoulder to ask them if they'll look at your work. Holding the elevator open for them. It's all of these small moments that got lost. And part of our job as leaders is to look at what we lose when we gain things like flexibility and accessibility, and make sure that we design proxies for them. So here's an interesting recent fact. 80% of Gen Z. I burned out by the dating apps and does not want to use one. But what does that really mean? Does that just mean they're rejecting something? And I spend a lot of time talking to Gen Z about their dating lives. Here's what they're concerned about. It's not the technology. What they're concerned about is how a screen will shape the experience of their heart. That's very different from just rejecting something. That's saying, hey, is this screen going to change my ability to connect with people, and ultimately to find love. And that's what a lot of people are thinking about when it comes to their work relationships. How is this impacting me? I'm getting so much, but what am I losing? So one thing to think about. Is we use the word connection, but one of the most important things to understand is that connection is so different between people, between teams, and different moments. So we can't just say connection in the same that we, in the same way that we do success succession planning or performance strategy, we also have to think about a connection strategy. Something that lives throughout the year to address the different moments and the different times. It's not one size fits all. You have to look at the team, you have to look at the dynamics, you have to look at what they want to accomplish, and you have to figure out what moments do I want to design for this moment. Because here's the last thing I wanna leave you with. What people are starting to say about love and about work is what is going to keep me human. Is the place where I'm at, is the relationship where I'm at, is the way that I'm doing something going to keep me as human as possible amidst all of this change? And that's what I want to leave you with. What people are thinking about, especially young people. Is what is going to be the experience of my human heart. And how can I think about that as I make, as I make decisions about relationships and also about work. Thank you so much everyone.

On this episode Fortune’s Crypto Playbook, Jeff and Leo discuss the shifting strategy of digital asset treasury companies, Mr. Beast’s foray into crypto, and the Senate’s consequential crypto market structure bill known as the Clarity Act. Leo speaks with Ron Hammond, the head of policy and advocacy at Wintermute, about the progress of the bill and what it may mean for the industry.

The Rise and Stall of the Clarity Act | Fortune's Crypto Playbook

Fortune_Crypto

The Trump family reshaped its business empire by embracing cryptocurrency. Now American Bitcoin is mining that digital gold.

Over the past few years, the U.S. has quietly become the leader in the creation of Bitcoin, and American Bitcoin—where Eric Trump is cofounder and chief strategy officer aims to ride this Bitcoin mining wave.

More recently, the crypto industry has also become intertwined with a Trump corporate brand best known for traditional real estate. In just over a year, the family has reportedly made at least $1 billion in pretax earnings from multiple crypto ventures that share a common playbook with American Bitcoin: attracting savvy partners and executing complicated transactions that position the family’s business organizations to scoop up profits.
But the company’s success is far from guaranteed.

Inside American Bitcoin: How Eric Trump added a $1.5 billion company to his family's crypto empire

When they first started construction, like what's going on out there outside the small rural town of Vega, Texas. Lies a 17,000 server Bitcoin mining operation. I have pictures. You want to see the pictures. This particular facility has ties to one of the country's most influential families. They'd probably love to be able to tell that story to people that don't live here, that Eric was coming. This is Trump country. Hey friends, Eric Trump. Welcome to American Bitcoin. This is something I believe in more than just about anything else in my life. Eric Trump has been a main player in his family's crypto ventures. I realized how fragile the financial institutions were in this country. I realized how punitive the financial institutions were in this country. And I fell in love with this new era of finance. As the Trump family's wealth surges during President Trump's second term. I wanted to understand why Eric Trump is mining Bitcoin and how vast the Trump crypta empire has become. The rules are only 21 million Bitcoin ever. That's it. Every 4 years, the amount of Bitcoin that gets released gets cut in half. Asher Annut is the chairman of American Bitcoin, Eric Trump's Bitcoin mining and holding company that went public in September 2025. So if you run the math, that's why in 2140, you'll get to 21 million Bitcoin, and then that's it, that's the amount of Bitcoin that's, that's out there. The cryptocurrency has exploded in value in the more than 15 years since its launch. In data centers like this, servers process payments between Bitcoin users. In exchange for lending their computing power, companies like American Bitcoin are rewarded with Bitcoin as currency. We mine about 8 to 10 Bitcoin a day. Monetarily we're talking about thousands of dollars or so forth and tens of thousands of dollars. And this facility, 5 football fields in length, is designed to cash in on Bitcoin's skyrocketing price. Have you been to this facility before? Yeah, actually my first time here. This is brand new for, for us. Yeah, and, uh, and we're building multiple different facilities. And we have mining all over the place and uh we're growing and growing and growing. Eric Trump and Gnut first met in Southern Florida through mutual friends, and I was telling a bit more of what we were doing and building at Hare, and we really jammed over actually building real physical infrastructure. And I showed them photos of this facility of other facilities that we have, and I was like, this is what our intentions are. They said, Listen, we're already doing the data center concept, and you love Bitcoin. We love Bitcoin. We believe in Bitcoin. Why don't we use Hut 8's infrastructure? Hut 8 is Gnut's other company, which operates data centers, power plants, and had a long-standing Bitcoin mining business. When Gnut and Trump decided to go into business together in March of 2025, Hut 8 cleaved off a portion of its Bitcoin mining arm to set up a new entity with Eric Trump. They called it American Bitcoin, though its holdings are still smaller than HUD 8's. American Bitcoin has amassed one of the biggest hordes of Bitcoin on a public company's balance sheet, mainly through selling its stock to buy crypto. And as of early January, the new company had about $500 million worth of Bitcoin on its balance sheet, enabling it to vault into the top 20 of the largest Bitcoin digital asset treasuries, a type of crypto-final play in which companies raise money by issuing debt and equity and then use that cash to buy crypto for their balance sheets. The business relies on the assumption that investors will buy the treasury company's stock to profit from the digital assets without owning them directly. The financial play became popular last year, but investor enthusiasm for these particular types of companies has waned. While some in crypto still believe there's a place for digital asset treasuries that hold Bitcoin, there's also a growing portion of the industry who believe that the model, which was once profitable, isn't sustainable over the long-term. HU 8 was around a market cap of $1.2 billion. Now the combined market cap of both companies is around 8 or $9 as of like market closed on Friday. Is that just the Trump effect? No, I mean, HU8 owns about a billion dollars of Bitcoin on the balance sheet, and we own a gigawatt of assets that we operate today. And then I think American Bitcoin. If we think about a company that was started April 1st of this year, in the first quarter we released, we did over $60 million of revenue at a 56% margin. I mean, that's better than some companies that have been around for 10+ years. Hut 8 still operates this data center, owns the land, and employs the technicians, but American Bitcoin owns the tens of thousands of servers that generate the crypto. We're the actual data center technicians. We do some more days. It should start blinking here any second now. Eric Trump first got interested in crypto around 2021, following the end of his father's first term in office. It was around then, when Donald Trump was facing mounting legal and financial hurdles, that Eric says major banks started closing his family's accounts. I happened to become the most debunked human being. In the history of de-bank human beings, de-banking is a term used to describe when banks deny customers access to financial services. I have unbelievable assets, have great cash flow, never had a default, never have a breach of any covenant, but because my father was wearing a hat that said Make America great again. They want to pull our accounts. Capital One pulled our accounts. JPMorgan pulled our accounts. Bank of America pulled our accounts. All three banks have denied that they closed customer accounts because of political stances and would not comment on Eric Trump's specific allegations. In general, banks say they weigh a variety of factors when closing accounts, including financial, regulatory, and legal risks. We don't debank people because of a political or religious affiliations. Losing their accounts at major banks prompted the Trumps to expand beyond real estate to. Currencies crypto is is worldwide. Crypto is 24 hours a day, 7 days a week. Go to JPMorgan. Go try and get a loan from them. You're gonna have to go through this and you're gonna have to go through that, and crypto doesn't have any of that. The crypto gives you transparency. It gives you efficiency. In 2024, Eric announced the launch of his first crypto business, World Liberty Financial. We certainly went into crypto in a very, very big way. It was certainly in reaction to everything that those big banks had done to us. And despite the president's previous criticisms, Bitcoin. It just seems like a scam. Donald Trump signaled a full pivot to crypto during his 2024 bid for a second presidential term, and as crypto executives donated millions to his campaign. I'm laying out my plan to ensure that the United States will be the crypto capital of the planet and the Bitcoin superpower of the world. American Bitcoin is just one prong in the Trump family's growing crypto empire. The family has historically made its money from real estate, but according to Fortune's own Analysis. Over the past year and a half, the Trumps have amassed more than $3 billion on paper through a complex array of coins and companies. There's American Bitcoin, the company in Vega. Eric is a co-founder and chief strategy officer. Donald Trump Jr. Trump's eldest son, is an investor. World Liberty Financial, one of the Trump's most lucrative ventures on paper. The project has both its own cryptocurrency and stablecoin, which is like a digital dollar. President Trump and his three sons were listed as co-founders. Trump. Special envoy to the Middle East, Steve Witkoff and his sons were also co-founders. Earlier this year, World Liberty Financial applied for a federal banking license. Meme coins. President Trump and the First Lady have both promoted their own meme coins. Think cryptocurrencies whose value is often tied to the popularity of a cultural joke or notable person. Trump Media and Technology, the holding company for Truth Social and other projects, which is run by Trump advisor Devin Nunes. It's buying Bitcoin, issuing crypto ETFs. And launching its own cryptocurrency, and the Fifth is the Trump Organization itself. We have a lot of crypto on our, our balance sheet. We believe in cryptocurrency do you have on your balance sheet? We're a private company, so I'm not gonna, I'm, I'm not gonna mention. Would you give me a range? It's substantial. More than 100 million. Absolutely, more than 500 million. Probably. That growth in crypto riches has coincided with Trump's second term in office, where he's pushed a series of pro-crypto measures. Trump has signed bipartisan legislation that regulates stablecoins. I issued crypto-friendly executive orders, and he's pardoned several people convicted of crypto-related crimes. Much of this has raised questions for ethics experts like Richard Berfault, who is a professor of constitutional law and government ethics at Columbia Law School. You never know whether they're making the decision on the merits, what they view is the right thing for the country. Or because it's good for them and their family, or whether they even see a difference between the two. If you're big in crypto, are you liberalizing the rules on crypto because you think it's a really good industry? And people should be involved in it, or because you're doing it because it's good for you, or some hybrid of the two. Eric Trump has said that the president is merely implementing good policy for the US when he focuses on crypto regulation. Brifault says the ethical concern isn't that presidents benefit from good policy. They should. It's when that policy appears to favor targeted interests. It's against the sort of disproportion that if the president or anybody else is, you know, distinctively. Benefited by these decisions. Those within the crypto industry also recognize the potential for conflicts of interest. The value of the Trump brand includes Trump, right? Like there is no way around that. It's inescapable, right? It's like trying to talk about math without talking about numbers. Austin Campbell is a longtime finance executive who now runs a crypto consulting agency. He's also testified in Congress about crypto legislation. Eric, I understand, wants to be His own person be involved in these businesses, but the reality is the magnitude of attention and capital and sort of like gravitas that they can have in this space is directly related to Donald Trump and his being President of the United States. Even though there are many Trump fans in crypto, Campbell says some stakeholders worry that the politicization of the industry because of Trump family involvement could lead to credibility issues for crypto at large. I don't have any personal animus towards the Trump family here. I hope that the projects essentially deliver the value they say that the Bitcoin miner mines Bitcoin successfully and returns capital to people and that World Liberty has a stablecoin that doesn't break or collapse and is used or someday can be redeemed effectively if they don't. Eric thinks his family's involvement will help the industry. I think we're a big part. Of bringing crypto to the forefront, um, and hopefully we'll forever be remembered is that we're these people who came out hard assets who started believing in digital assets. He also insists there's a wall between his businesses and one of the most powerful leaders in the world. My business has nothing to do with my father. My father's running the United States of America. I'm a guy who's been in the capital markets my entire life. Uh, but no, my father has no involvement in the Trump Organization. He has no involvement in our business. In a statement, White House Press secretary Caroline Levitt echoed Eric, saying in part, neither the president nor his family have ever engaged or will ever engage in conflicts of interest. The Trumps aren't just contending with critics, they're also facing a volatile crypto. Currency market. American Bitcoin shares have plummeted by more than 70% since it first went public. Like other digital asset treasury companies, its shares got hammered when the price of Bitcoin tumbled in October. The Trump's other crypto assets have seen a downturn as well. Obviously the market's crashing now. We're talking about American Bitcoin. Does it shake your confidence at all? 0. In fact, I've got more conviction on cryptocurrency right now than ever before. Volatility is our friend. In crypto assets, but Eric remains optimistic that crypto is both good for his pocketbook and for America. That's what we are focused on each and every day. And to have machines like this in American heartland in West Texas using American energy, mining, I think one of the great assets of our time right here in the United States of America, to not lose that competitive advantage to every country around the world, and they are all sprinting.

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