• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Some Fortune Crypto pricing data is provided by Binance.
NewslettersFortune Crypto

The new Coinbase blockchain is rife with scam tokens. Who should be responsible?

Leo Schwartz
By
Leo Schwartz
Leo Schwartz
Senior Writer
Down Arrow Button Icon
Leo Schwartz
By
Leo Schwartz
Leo Schwartz
Senior Writer
Down Arrow Button Icon
August 16, 2023, 9:40 AM ET
Brian Armstrong in suit speaking onstage
Brian Armstrong, CEO of CoinbaseCarlos Jasso—Getty Images

Proof of State is the Wednesday edition of Fortune Crypto where Leo Schwartz delivers insider insights on policy and regulation.

Decentralization is a spectrum. Developers can talk all they want about their projects being governed by code, but not all blockchains and protocols are made equally.

I say all this because, as no one should be surprised, Coinbase’s new blockchain, a layer-2 built on top of Ethereum called Base, is filled with scam tokens. That was the case before Base’s official launch last week, when it was still in beta mode—look no further than the infamous Bald token, where a shrewd developer manipulated a liquidity pool to turn $500 into $1 million in a single day in late July, rug-pulling their unsuspecting victims.

According to new data from crypto security firm Solidus Labs, however, Bald is just the tip of the iceberg. Solidus has identified 516 tokens with code specifically designed to scam potential buyers through different strategies, from obfuscating transaction fees to creating so-called honeypots, where buyers are blocked from reselling tokens. According to Solidus, these tokens have already attracted $3.7 million worth of trading volume, with 100 of the tokens traded within the past week.

I spoke with Chen Arad, the cofounder of Solidus, who made clear that the issue is not unique to Base. The reality is that scammers will flock to anything buzzy, with decentralized exchanges on the blockchain attracting tens of millions of dollars’ worth of volume. Because anyone can create tokens on Base, as with most public blockchains, scammers could easily take advantage of the inflow of new users.

The reason I bring up decentralization, however, is to ask a more consequential question about blockchains: Where does the responsibility lie for the inevitable influx of scam tokens? The first candidate, of course, is users, who should probably be savvier when it comes to new projects. Solidus Labs even has a tool called Token Sniffer, where you can enter tokens by name or address to view an audited analysis of whether the token is likely to be a scam, analyzing factors like liquidity and ownership.

That doesn’t seem fair, you may think. Perhaps it would be nice not to have to worry that every new project is filled with scams. The next natural candidate, then, would be Coinbase, the developer of Base, which could create some sort of requirements for the minting of new tokens. In a Twitter post earlier this week, Coinbase protocols lead Jesse Pollak pushed back on this idea, arguing that Coinbase is fully permissionless and decentralized. In other words, Coinbase does not have “full control” over Base.

I find it hard to believe that anyone could argue that Base has the same level of decentralization as Bitcoin. Still, maybe you buy the argument and believe the old adage that “code is law.” There is a third candidate, however: regulators. State and federal agencies certainly don’t care about decentralization, at least to the same degree as the crypto crowd. Just look at the Ooki DAO case, where the CFTC successfully targeted both the founders of and participants in a “decentralized” project for operating an unregistered trading platform.

While much of crypto regulation has been reactive, through enforcement actions, litigating against scams and other illegal schemes, the public and transparent nature of blockchain would allow for a more proactive approach. What’s stopping the SEC or CFTC from using Token Sniffer to shut down tokens that are hard-coded with scams? If they decided to employ that strategy, would they go to the token issuers—or directly to Coinbase?

“We welcome clear regulation that balances consumer protection while also supporting innovation,” a Coinbase spokesperson told me in a statement.

The frequent refrain with crypto oversight is that lawmakers are dragging their feet. In the meantime, however, regulators are wising up to the fact that blockchains are creating a new frontier for policing. In that inevitable future, nothing can be truly decentralized.

Leo Schwartz
leo.schwartz@fortune.com
@leomschwartz

DECENTRALIZED NEWS

The crypto market maker GSR is scaling back, with key executives departing amid the bear market. (The Block)

A look at the new PayPal CEO, the NFT-holding Alex Chriss, as the company moves deeper into crypto with the launch of its stablecoin. (Fortune)

Coinbase received regulatory approval to begin offering crypto futures products to customers in the U.S. (Coinbase blog)

Binance is shutting down its crypto payments service, which it rolled out last year, as it focuses on “core efforts.” (CoinDesk)

Prosecutors have begun to lay out the evidence they will present at Sam Bankman-Fried’s trial, including notes from former Alameda CEO and onetime girlfriend Caroline Ellison. (Fortune)

MEME O’ THE MOMENT

Shiny happy people: 

This is the web version of Fortune Crypto, a daily newsletter. Sign up here to get it delivered free to your inbox.

About the Author
Leo Schwartz
By Leo SchwartzSenior Writer
LinkedIn iconTwitter icon

Leo Schwartz is a senior writer at Fortune covering fintech, crypto, venture capital, and financial regulation.

See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Newsletters

The short, uneasy tenure of Pam Bondi
NewslettersMPW Daily
The short, uneasy tenure of Pam Bondi
By Emma HinchliffeApril 3, 2026
22 hours ago
Dell’s CFO built a 27-year career without leaving the company. Here’s how he kept moving up
NewslettersCFO Daily
Dell’s CFO built a 27-year career without leaving the company. Here’s how he kept moving up
By Sheryl EstradaApril 3, 2026
1 day ago
The startup looking to solve health care’s fax machine problem
NewslettersTerm Sheet
The startup looking to solve health care’s fax machine problem
By Allie GarfinkleApril 3, 2026
1 day ago
With an IPO on the horizon, OpenAI needs to own the narrative. Solution? Buy a tech talk show
NewslettersFortune Tech
With an IPO on the horizon, OpenAI needs to own the narrative. Solution? Buy a tech talk show
By Alexei OreskovicApril 3, 2026
1 day ago
maintenance engineers servicing air conditioning units
NewslettersCEO Daily
Leaders push for a ‘Manhattan Project’ and public-private solutions around AI and labor
By Diane BradyApril 3, 2026
1 day ago
What to know about Gwynne Shotwell, the woman behind SpaceX’s monster IPO
NewslettersMPW Daily
What to know about Gwynne Shotwell, the woman behind SpaceX’s monster IPO
By Emma HinchliffeApril 2, 2026
2 days ago

Most Popular

Google CEO Sundar Pichai says we’re just a decade away from a new normal of extraterrestrial data centers
Innovation
Google CEO Sundar Pichai says we’re just a decade away from a new normal of extraterrestrial data centers
By Fortune EditorsApril 3, 2026
1 day ago
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
Real Estate
Gen Z fled San Francisco for Texas and Florida. Now they’re turning ‘welcomer cities’ into the next big tech towns
By Fortune EditorsApril 2, 2026
2 days ago
The Walmart billionaires next door: Quiet backlash is brewing against the heirs who remade the retailer’s hometown
Magazine
The Walmart billionaires next door: Quiet backlash is brewing against the heirs who remade the retailer’s hometown
By Fortune EditorsApril 3, 2026
1 day ago
Current price of oil as of April 3, 2026
Personal Finance
Current price of oil as of April 3, 2026
By Fortune EditorsApril 3, 2026
24 hours ago
Major 4-day workweek study suggests that when we work 5 days we spend one doing basically nothing
Success
Major 4-day workweek study suggests that when we work 5 days we spend one doing basically nothing
By Fortune EditorsApril 2, 2026
2 days ago
Current price of silver as of Friday, April 3, 2026
Personal Finance
Current price of silver as of Friday, April 3, 2026
By Fortune EditorsApril 3, 2026
24 hours ago