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The CEO behind the success of Lululemon and Reebok: ‘A reckoning is coming as Gen Zers hold retailers accountable for single-use plastics’
CommentaryThe CEO behind the success of Lululemon and Reebok: ‘A reckoning is coming as Gen Zers hold retailers accountable for single-use plastics’
By Bob MeersJune 9, 2023
A young woman sprays herself with perfume from an unbranded bottle.
LifestyleGen Z is more obsessed with smelling good than ever—and Burberry, Gucci, and Chloé bottles are raking in cash
By Chloe TaylorMay 30, 2023
The resilient US consumer is slowing down and analysts are worried they could be ‘hitting a breaking point’
FinanceThe resilient US consumer is slowing down and analysts are worried they could be ‘hitting a breaking point’
By Leslie Patton, Brendan Case, Augusta Saraiva, Olivia Rockeman and BloombergMay 18, 2023
America is drunk on credit–and polarized politics complicate the Fed’s unenviable challenge of ending easy money
CommentaryAmerica is drunk on credit–and polarized politics complicate the Fed’s unenviable challenge of ending easy money
By Alvaro Vargas LlosaMay 9, 2023
15 million Americans are about to be thrown off Medicaid rolls–and fall victim to extortionate hospital pricing
Commentary15 million Americans are about to be thrown off Medicaid rolls–and fall victim to extortionate hospital pricing
By Cynthia A. FisherApril 12, 2023
More companies target premium consumers less concerned about inflation, opt ‘not to go chasing people with discounts’
FinanceMore companies target premium consumers less concerned about inflation, opt ‘not to go chasing people with discounts’
By Anne D'Innocenzio and The Associated PressApril 2, 2023
The rise and fall of the Liver King—a social media sensation who is now being sued by his followers for $25 million
HealthThe rise and fall of the Liver King—a social media sensation who is now being sued by his followers for $25 million
By Catalina Goanta and The ConversationJanuary 31, 2023
Teens looking at a phone
TechWhat the demise of a flagship NFT and rise of BeReal mean about Gen Z’s changing mood
By Marco Quiroz-GutierrezJuly 21, 2022
Surprised man looks at receipt total in sales check holding paper bag with groceries.
Personal FinanceWelcome to the hidden-cost economy, where sneaky fees are lurking everywhere
By Hillary HoffowerJune 19, 2022
Women making purchases on a phone
RetailConsumers are really switching to making purchases via Instagram and TikTok
By Kristine GillFebruary 2, 2022
California passes law requiring retailers to offer gender-neutral departments for kids’ items
RetailCalifornia passes law requiring retailers to offer gender-neutral departments for kids’ items
By Augusta Saraiva and BloombergOctober 11, 2021
A shopper reviews information on product
RetailConsumers Say They Want More Sustainable Products. Now They Have the Receipts to Prove It
By Renae ReintsNovember 5, 2019
Trump Swiftly Undercuts the Rate Cut He Pushed For—With New China Tariffs Aimed at Consumer Goods
FinanceTrump Swiftly Undercuts the Rate Cut He Pushed For—With New China Tariffs Aimed at Consumer Goods
By Erik ShermanAugust 1, 2019
Chinese Consumers May Spurn U.S. Goods Even After Trade War Ends
FinanceChinese Consumers May Spurn U.S. Goods Even After Trade War Ends
By Erik ShermanJune 26, 2019
SPAIN-IKEA-ECONOMY-RETAIL-FURNISHING
RetailThere Could Be a Small IKEA Store Around the Corner in Your Future
By Erik ShermanNovember 28, 2018
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Economy
Jerome Powell says the $39 trillion national debt is ‘not unsustainable,’ but warns the trajectory ‘will not end well’placeholder alt text
By Fortune EditorsMarch 30, 2026
Success
Two-thirds of parents say their adult Gen Z kids still rely on them financially  for support—even though it's putting them under strainplaceholder alt text
By Fortune EditorsMarch 31, 2026
AI
A man used AI to call 3,000 Irish bartenders to track the cost of Guinness. Now pubs are lowering their prices to competeplaceholder alt text
By Fortune EditorsMarch 30, 2026
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