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Conferences
Nike and U.S. soccer execs on the World Cup: 4 weeks of games, 4 years of prep, 6 years of jersey design
By Preston ForeJune 1, 2026
Dick’s Sporting Goods is buying struggling sneaker chain Foot Locker for $2.4 billion
Retail
Dick’s Sporting Goods is buying struggling sneaker chain Foot Locker for $2.4 billion
By Michelle Chapman and The Associated PressMay 15, 2025
ASICS, the 75-year-old sportswear maker behind the Onitsuka Tiger brand, gets into virtual reality with a new Pong-like video game
Tech
ASICS, the 75-year-old sportswear maker behind the Onitsuka Tiger brand, gets into virtual reality with a new Pong-like video game
By Nicholas GordonMarch 28, 2025
CEO Elliot Hill of Nike smiles on the field before the game between the Oregon Ducks and the Ohio State Buckeyes at Autzen Stadium on October 12, 2024 in Eugene, Oregon.
Finance
Nike’s stock price tanks as sports giant joins growing list of corporate casualties in Trump’s tariff battle
By Eleanor PringleMarch 21, 2025
A headshot for incoming Nike CEO Elliott Hill, a company boomerang
Success
Nike’s new CEO climbed his way from intern to top boss in almost 30 years
By Chloe BergerSeptember 20, 2024
Simone Biles in a black leotard with a sparkly star pattern
Lifestyle
How the Olympic gymnastics team’s leotards with 47,000 Swarovski crystals were made
By Hallie SteinerJuly 30, 2024
Adidas opens probe after receiving anonymous letter alleging corruption in China
Retail
Adidas opens probe after receiving anonymous letter alleging corruption in China
By Tim Loh and BloombergJune 17, 2024
Millennial activewear brand Outdoor Voices is on the verge of bankruptcy after abruptly closing all its stores: ‘Our chairwoman was posting cat memes the day we were told’
Retail
Millennial activewear brand Outdoor Voices is on the verge of bankruptcy after abruptly closing all its stores: ‘Our chairwoman was posting cat memes the day we were told’
By Jasmine LiMarch 26, 2024
Exterior of a Puma store.
Retail
Puma bets on Africa’s wave of Gen Zers and their love for ‘casualization’ to drive growth—but analysts worry about the impact of laziness on the sportswear industry
By Ryan HoggFebruary 10, 2024
Ye is seen, outside Kenzo, during Paris Fashion Week - Menswear F/W 2022-2023, on January 23, 2022 in Paris, France.
Lifestyle
Kanye West fans race to snap up $563 million of Adidas’s unsold and unwanted Yeezys
By Chloe TaylorJuly 24, 2023
Adidas Yeezy 350 Boost in the "Cream White" or "Triple White" color way
Lifestyle
Demand for Yeezy shoes has rocketed since Kanye West’s anti-Semitic rants ended Adidas partnership
By Chloe TaylorFebruary 27, 2023
Eric Artz REI Ceo
Leadership
Why REI is betting big on diversity to help double its membership to 50 million customers
By Phil WahbaApril 12, 2022
The biggest sneaker company you’ve never heard of is capitalizing on China’s Nike and Adidas boycotts
Politics
The biggest sneaker company you’ve never heard of is capitalizing on China’s Nike and Adidas boycotts
By Grady McGregorApril 3, 2021
Adidas Blames Twitter After Personalized Arsenal Jersey Campaign Goes Predictably Awry
Tech
Adidas Blames Twitter After Personalized Arsenal Jersey Campaign Goes Predictably Awry
By David MeyerJuly 2, 2019
Tesla Hires Nike’s ‘Back to the Future’ Sneaker Developer
Tech
Tesla Hires Nike’s ‘Back to the Future’ Sneaker Developer
By David Z. MorrisSeptember 2, 2017
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Success
MacKenzie Scott alone accounted for one-third of America's $19.2 billion in megagifts last yearplaceholder alt text
By Sydney LakeJune 25, 2026
Success
Philanthropy leader at Warren Buffett and Bill Gates’ Giving Pledge says children of billionaires are pushing them to give their wealth away fasterplaceholder alt text
By Preston ForeJune 27, 2026
Success
Elon Musk on MacKenzie Scott giving away $26 billion of her fortune: 'Sadly,' it makes the world a worse placeplaceholder alt text
By Sydney LakeJune 29, 2026
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