• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Exclusive

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

An hour in the Oval Office with President Trump Fortune Editor-in-Chief: Alyson Shontell sat down with President Trump in the Oval Office for an hour. Tariffs, Intel, AI, Boeing, Iran—and the question every CEO eventually has to answer: who's next?

Commentary

It’s Impossible to Prevent Wildfires. So How Do We Prepare?

By
Susan Prichard
Susan Prichard
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
By
Susan Prichard
Susan Prichard
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
October 19, 2017, 5:39 PM ET
Multiple Wildfires Continue To Ravage Through California Wine Country
SANTA ROSA, CA -OCTOBER 15: A firefighter uses a drip torch to set a backfire to protect houses in Adobe Canyon during the Nuns Fire on October 15, 2017 near Santa Rosa, California. At least 40 people were killed while many are still missing, and at least 5,700 buildings have been destroyed since wildfires broke out a week ago. (Photo by David McNew/Getty Images)David McNew Getty Images

“Are we done with wildfires around here?” a 6th-grade student asked me in 2015 as we sat around a campfire one wet September day and discussed our most recent summer of wildfires. As a fire ecologist for the University of Washington and a full-time resident of a small community in eastern Washington, I hesitated. After suffering through two consecutive wildfire seasons in 2014 and 2015 in which massive wildfires changed the local landscape and consumed homes of some of the kids in the camp, part of me longed to say yes, but I knew better.

As a fire ecologist, I study fire-adapted ecosystems. In many parts of the western United States, fire is not only essential to the survival of many plants and animals, but also inevitable. The native oak woodlands of northern California are an excellent example of fire adaptations. Historically, frequent fires consumed accumulated fuel (fallen leaves, grasses, shrubs, and coarse wood) and maintained light fuel accumulations that generally supported low-intensity surface fires. Some oak trees could be top-killed by fire, but they sprouted vigorously and also regenerated from acorns in the open spaces created by fire. The fire-maintained oak woodlands supported a high diversity of grassland plants, many of which are uncommon or rare today, thanks to less frequent, higher-intensity fires. After decades of fire exclusion in the oak woodlands of northern California, accumulated fuels and vegetation have created conditions for much more intense and damaging fire events.

Even in the age of modern fire suppression, there is no way that we can completely fire-proof landscapes when prolonged drought, strong winds, and ignitions collide. With a rapidly warming climate, the conditions for explosive fire growth are only increasing. At the same time, more and more people are moving out of urban environments to more rural, fire-prone places.

Resilience is defined as the ability of a system to quickly recover from a disturbance. Even though people tend to use language of fires as destructive or catastrophic, the recovery and renewal of vegetation and habitat is often astounding. In the near absence of fire, many landscapes where fire was once a frequent visitor now have heavy accumulations of live and dead vegetation that can contribute to severe wildfire events. Across landscapes, vegetation is also more continuous than it was historically and can facilitate contagious fire spread. Restoration of fire-adapted ecosystems such as oak and pine woodlands involves reducing fuels—including understory plants, dead leaves, and downed wood—(often with prescribed fire) and promoting vegetation that survive or quickly recover following fire.

As communities, we can also can take many steps to become fire adapted. Programs such as FireWise and the Fire Adapted Communities Learning Network offer proven ways to reduce fuels around our homes and communities and make structures less likely to burn. Taking lessons from fire-adapted ecosystems, many Firewise practices involve reducing flammable vegetation and fuels around homes to reduce the chance that fire starts and spreads. Building and maintaining homes to be protected from airborne embers is also essential and includes using fire-resistant roofing materials, screening ventilation and crawl spaces, and designing siding, decks, and porches to be less receptive to burning embers.

 

From neighborhood fuel reduction projects, to building ordinances, to how homes are evaluated for fire insurance, to emergency funding for future firefighting, we must do a better job at preparing for wildfires. Local and state governments should invest in managed fuel breaks around communities (areas with reduced fuels that can assist in fire suppression), emergency alert systems, safe evacuation routes, underground power lines, and communication towers with backup power. Finally, as much of northern California has recently experienced, smoke impacts are serious. Public investments in weathering extended periods of smoke are also needed—from air filtration systems, preparation for increased hospital visitations, to places of safe refuge for smoke-sensitive individuals. The Fire Adapted Communities Learning Network offers training materials for developing community fire adaptation action plans and addresses many of these issues.

After pausing to consider the 6th grader’s question, I answered honestly: In fire-prone ecosystems, it isn’t a question of if fire returns, but when and how. The campers and I then got to work clearing pine needles and wood from one of their tent areas to learn how to reduce hazardous fuels around their homes. For all of us, adapting to fire will reap dividends as we face upcoming wildfire seasons.

Susan Prichard, Ph.D., is a research scientist at the University of Washington’s School of Environmental and Forest Sciences.

About the Authors
By Susan Prichard
See full bioRight Arrow Button Icon
By Bethany Cianciolo
See full bioRight Arrow Button Icon

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

altman
CommentarySam Altman
Musk vs. Altman: AI safety cannot be one man’s job
By Stavros GadinisMay 18, 2026
7 hours ago
charlie
CommentarySoftware
Anaplan CEO: AI isn’t eating software. It’s sorting it
By Charlie GottdienerMay 18, 2026
17 hours ago
shyam
CommentaryHealth
World Economic Forum: women’s health gets only 20% of R&D funding. We must seize this $1 trillion opportunity
By Shyam BishenMay 18, 2026
1 day ago
murdochs
CommentaryMedia
OpenAI paid $100 million for a talk show. James Murdoch is eyeing an even bigger deal. The hot new asset class is humanity
By Lin CherryMay 17, 2026
2 days ago
dennis
CommentaryAI agents
Freshworks CEO: why agile enterprises are winning the AI race — and what they did differently
By Dennis WoodsideMay 17, 2026
2 days ago
Mary Moreland-Abbott Executive Vice President of Human Resources.
CommentaryRetirement
Gen X is the most indebted generation in America. Their employers can fix that
By Mary MorelandMay 17, 2026
2 days ago

Most Popular

The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
Politics
The Bezos family just donated $100 million to help achieve one of Mayor Zohran Mamdani’s top campaign promises
By Jake AngeloMay 12, 2026
6 days ago
Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
AI
Microsoft AI chief gives it 18 months—for all white-collar work to be automated by AI
By Jake AngeloMay 16, 2026
3 days ago
While Trump insisted the Iran war would end ‘soon,’ an account in his name was buying millions in oil, defense and gold
Economy
While Trump insisted the Iran war would end ‘soon,’ an account in his name was buying millions in oil, defense and gold
By Eva RoytburgMay 18, 2026
10 hours ago
EXCLUSIVE: An hour in the Oval Office with the CEO-in-Chief, President Trump
Politics
EXCLUSIVE: An hour in the Oval Office with the CEO-in-Chief, President Trump
By Alyson ShontellMay 18, 2026
22 hours ago
The top foreign holders of U.S. debt may soon dump Treasury bonds and bring their money back home, potentially spiking borrowing costs
Economy
The top foreign holders of U.S. debt may soon dump Treasury bonds and bring their money back home, potentially spiking borrowing costs
By Jason MaMay 17, 2026
1 day ago
Current price of oil as of May 18, 2026
Personal Finance
Current price of oil as of May 18, 2026
By Joseph HostetlerMay 18, 2026
16 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.