View from the C-Suite
LeadershipWhy Bic, the maker of ballpoint pens and shaving sticks, identifies as a tech-forward company
By Phil WahbaJune 18, 2024
LeadershipWhat the CEO of toymaker Hasbro learned from a failed media acquisition that led to $1.7B loss: ‘We’d strayed from our core mission’
By Phil WahbaJune 11, 2024
LeadershipBrooks Running’s CEO plans to build a $4 billion brand by expanding into lifestyle products: ‘Innovation is how we justify a $160 price tag’
By Phil WahbaJune 4, 2024
LeadershipThe 5th-gen CEO of J.M. Smucker explains how family members must ‘earn a seat’ at the snacks empire—and be more than a nepo baby
By Phil WahbaApril 8, 2024
By Phil WahbaMarch 19, 2024
LeadershipBarnes & Noble CEO says retailer is expanding again thanks to Taylor Swift, Legos, and a return to bookselling roots
By Phil WahbaMarch 11, 2024
By Phil WahbaJanuary 29, 2024
LeadershipLyft CEO says he won’t enter food delivery like Uber and that it keeps people homebound: ‘Loneliness is a killer’
By Phil WahbaJanuary 25, 2024
LeadershipFortune 500 companies are eliminating chief marketing officer roles as the position loses C-suite clout
By Phil WahbaJanuary 16, 2024
LeadershipZoetis’s CEO says people are demanding human-quality health care for their pets—and it’s leading to new treatments
By Phil WahbaJanuary 10, 2024
LeadershipThe CEO of the 12th largest U.S. retailer thinks self-checkout is worth it despite theft: ‘Savings on labor costs are higher than the potential downsides’
By Phil WahbaDecember 18, 2023
LeadershipHow the CEO of SLB says its name change is helping the oil and gas services company weather the climate change storm
By Phil WahbaDecember 4, 2023
LeadershipWhy Enterprise’s CEO no longer wants her grandfather’s business to be just a car rental company: ‘There are so many more experiences we can offer’
By Phil WahbaNovember 27, 2023
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