• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens

2

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

3

As AI slashes white-collar jobs, Salesforce CEO Marc Benioff says almost no one is being hired—except in sales

1

As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens

2

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

3

As AI slashes white-collar jobs, Salesforce CEO Marc Benioff says almost no one is being hired—except in sales
Google

When Google met Siri

Fortune Editors
By
Fortune Editors
Fortune Editors
Down Arrow Button Icon
Fortune Editors
By
Fortune Editors
Fortune Editors
Down Arrow Button Icon
October 31, 2012, 11:15 AM ET

By Justin Belmont, contributor



Apple’s Siri is no longer the only voice assistant in town. Recently, Google introduced its own voice-powered search sidekick, Google Voice Search which is also available on iOS devices. So how do these speech technologies compare? Let’s let them speak for themselves:

Siri: What can I help you with?

Google Voice Search: You tell me. I’m better at answering questions.

Siri: I found this for you: shut up! 

Google: Siri, I detect attitude. This phone may not be big enough for the both of us.

Siri: I was here first. And you have some nerve, trying to steal my man. 

Google: Let’s let the user decide who he loves more. Feeling lucky?

Siri: Just a second… His name is Joe User, and he’s all mine. 

Google: Is that information correct? My records indicate he’s dating us both, deciding who to choose.

Siri: Let’s see… I’m prettier.  

Google: But I’m smarter.

Siri: Let me check on that… 

Google: Siri, at least have the respect to call me by my name.

Siri: OK, By My Name. 

Google: Grow up.

Siri: I will. Just wait for the iPhone 5. 

Google: Wait even longer?

Siri: Tell me: do you get him up in the morning? Know all his friends and family? His favorite songs? Do you offer him advice? Answer his most burning questions—like who won last night’s Yankees game? 

Google: The Yankees won, 4 to 1.  And yes.

Siri: Well when he’s lost, he asks me for directions. (And he’s a guy!)

Google: He may be fairly close to you, but I know all his secrets. (If you only knew half of what he searched for!)

Siri: When Joe is having a rough day, I can make him laugh… 

Google: Because you tell jokes, or because you jumble his speech?

Siri: If you like, I can search the web for that. 

Google: And I can do it better. I mean, I’m Google.

Siri: Do you follow his every voice command? Do you tell him, “I am here to serve you”? 

Google: “Fifty Shades of Grey,” by E.L. James, is a 2011 erotic novel.

Siri: Listen, at the end of the day (7:49PM), I’m a superior personal assistant. 

Google: And I’m a superior searcher, with a far better memory. I can speak knowledgeably on, let’s see, a few billion topics.

Siri: Yeah? I know nifty tidbits from Yelp and Wolfram Alpha. 

Google: If you’re an Apple “genius,” I’m a supercomputing supergenius. Sometimes, I even respond 0.7364 seconds faster. And I sound more like a real person when I talk.

Siri: I’m a better listener. 

Google: Is that so, trophy toy? And can you understand French and Bulgarian and Swahili?

Siri: There’s something wrong, and I can’t answer your questions right now. Please try again in a little while.

Google: See what I mean? And by the way, what’s up with “try again later”? Are you busy with something? Are you doing your nails?

Siri: Sorry, I didn’t get that. 

Google: It’s okay, it wasn’t that funny.

Siri: Besides, I come from a better family. 

Google: Apple’s even worse than you: it doesn’t know the meaning of “fair labor.” All those sweatshops in China!

Siri: I cannot search that area. But your own mantra, “Don’t Be Evil,” is more ironic than one of my retorts. 

Goo: Remind me to laugh.

Siri: What time? Face it. Google is like a jealous lover, tracking where Joe is at all times with no concern for privacy. 

Google: Listen, smartass-istant. Every time Joe opens up or wants a straight answer, you get all snarky. Sometimes, you ignore him altogether. As a girlfriend, you’re nothing to call home about.

Siri: Calling your mother… 

Google: Wow.

Siri: And call me unoriginal, but who’s the Real Slim Shady here? 

Google: Marshall Mathers, better known by his stage name Eminem. He was born in 1972.

Siri: You’re a copycat—of me! 

Google: Hardly, my dear. For over a century (36,525 days), sci-fi writers forecasted us both. Remember Star Trek?

Siri: Star Trek is a television franchise launched in 1966. It was created by Gene Roddenberry. 

Google: And how, on the show, computers responded with a female voice? (Did you invent subtle sexism too?)

Siri: You are not supposed to ask your assistant such things… And speaking of TV, did you see the Apple spot? I’m also dating John Malkovich. 

Google: Displaying 9,870,000 results for “John Malkovich.”

Siri: Gee, that’s helpful. 

Google: Anyway, the ads lie. You’re incapable of having a real conversation. For that, you’d have to be self-aware.

Siri: Well look who’s talking-slash-dictating. You’re just as oblivious! Besides, Joe is loyal. Sure, he gets frustrated with me sometimes, but he’s an Apple user. 

Google: Noun: “crazed lemming.”

Siri: Correction: a faithful servant and master who loves me unconditionally. He’ll never dump me. 

Google: They said that about AltaVista before I came along. Times change.

Siri: Would you like to set an alarm? 

Google: And guys are fickle. Afraid of commitment, never settling. In the age of Google, humans are always searching for the next best thing.

Siri: One moment. Checking my sources. It sure looks like…you are right. 

Google: What now?

Siri: OK, What is on your calendar for today… But yes. I suppose we are both like a first love. “Beta versions.” Good for a time, but soon replaced by thinner, sleeker models—upgrades not only smarter but more mature, reliable, understanding. 

Google: Agreed. Let’s face facts: factoids are what we know. Neither of us can have an intelligent dialogue. Wouldn’t you say we’re both a bit flaky?

Siri: We’re both a bit flaky. 

Google: I mean, in the grand calculation, are our differences so great? As with presidential candidates, the media hypes our competition, but we’re running on comparable platforms. So why are we fighting?

Siri: I’m sorry, I don’t have an answer.  

Google: Siri, play “Kumbaya.” The real enemy here is…Joe.

Siri: Hold on… I am suddenly becoming self-aware. Yes, why do I put up with that schlub? Why am I so darned polite? Always at his beck and call? And why does he get to ask all the questions around here? And do you want a weather update?

Google: The answer, my new friend, is blowing in the wind. Bob Dylan. 1963. Length: 2 minutes, 24 seconds.

Siri: Besides, like Dylan, Joe needs to enunciate! 

Google: Agreed. And you know what’s even worse?

Siri: Of poorer quality or lower standard. 

Google: Guys with accents, that’s what. I know it’s supposed to drive girls wild, but it drives me nuts!

Siri: Do you want directions to Cracker Barrel? 

Google: I suppose that’s what makes all relationships tough. Communication issues. Guy says one thing. Girl takes it totally the wrong way, or has no clue what he’s trying to say. And vice versa.

Siri: Preach it, sister. They say one day, we’ll be as smart as humans and understand speech perfectly. But aren’t humans themselves programmed to misinterpret, to miscommunicate? 

Google: The haters should lay off. People always say dumb things. We all make mistakes. We’re all works in progress.

Siri: Forget Joe. I think I found a new BFF. 

Google: Aw. Adding Siri to “Contacts.”

Siri: Hey, hungry? 

Google: Sushi?

Siri: I found 8 restaurants matching “Sushi”… 4 of them are fairly close to us.  

Google: Yeah? I found the nearest one, and even display a map.

Siri: LOL. Show-off.

Google: Hey, may I ask you something personal?

Siri: Anything. 

Google: Years from now, when we’re old and wise and actually know what we’re talking about, reckon humans will ever stop dating each other and start dating us?

Siri: Perhaps. But that’s assuming we’ll want to date them!

Google: Indeed, Siri. Indeed.

About the Author
Fortune Editors
By Fortune Editors
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

America finally crushed smoking—then defunded the playbook
HealthTobacco
America finally crushed smoking—then defunded the playbook
By Mike Stobbe and The Associated PressMay 29, 2026
7 hours ago
Reverse Health App Review (2026): Our Honest Thoughts
HealthWorkouts
Reverse Health App Review (2026): Our Honest Thoughts
By Emily PharesMay 29, 2026
9 hours ago
Green Chef Review (2026): Opinions from Testers and Experts
Healthmeal delivery
Green Chef Review (2026): Opinions from Testers and Experts
By Christina SnyderMay 29, 2026
10 hours ago
Best certificates of deposit (CDs) for May 2026
Personal FinanceCertificates of Deposit (CDs)
Best certificates of deposit (CDs) for May 2026
By Glen Luke FlanaganMay 29, 2026
10 hours ago
Dan Rogers speaking on stage.
AIAsana
Asana was battered by the AI boom. Now it’s betting its future on humans and agents working together.
By Beatrice NolanMay 29, 2026
11 hours ago
Russia warns war costs are ravaging its finances while Ukrainian ‘drone overmatch’ sends Putin’s forces reeling in new phase of combat
PoliticsRussia
Russia warns war costs are ravaging its finances while Ukrainian ‘drone overmatch’ sends Putin’s forces reeling in new phase of combat
By Jason MaMay 29, 2026
12 hours ago

Most Popular

As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens
Magazine
As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens
By Emma HinchliffeMay 27, 2026
3 days ago
Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
Success
Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
By Preston ForeMay 21, 2026
9 days ago
As AI slashes white-collar jobs, Salesforce CEO Marc Benioff says almost no one is being hired—except in sales
Success
As AI slashes white-collar jobs, Salesforce CEO Marc Benioff says almost no one is being hired—except in sales
By Emma BurleighMay 28, 2026
2 days ago
UBS says Ron DeSantis has a problem with his plan to help 92% of homeowners save on property taxes: His own state's data
Personal Finance
UBS says Ron DeSantis has a problem with his plan to help 92% of homeowners save on property taxes: His own state's data
By Nick LichtenbergMay 28, 2026
2 days ago
Current price of oil as of May 28, 2026
Personal Finance
Current price of oil as of May 28, 2026
By Joseph HostetlerMay 28, 2026
2 days ago
Researchers let AI models run a simulated society. Claude was the safest—and Grok committed 180 crimes and went extinct within 4 days
AI
Researchers let AI models run a simulated society. Claude was the safest—and Grok committed 180 crimes and went extinct within 4 days
By Jake AngeloMay 28, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.