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Kim Bhasin

Stay informed with Kim Bhasin’s coverage and analysis.

Kim Kardashian visits the Skims Summer Pop-Up Shop in the Channel Gardens at Rockefeller Center on May 16, 2023 in New York City.
Retail
Nike delays launch for new brand with Kim Kardashian’s Skims
By Kim Bhasin, Lily Meier and BloombergJune 19, 2025
customers walking by Foot Locker store
Retail
Nike poised to win in Dick’s Sporting acquisition of Foot Locker
By Will Kubzansky, Kim Bhasin and BloombergMay 19, 2025
Nike forms new team for secretive brand with Kim Kardashian
Retail
Nike forms new team for secretive brand with Kim Kardashian
By Lily Meier, Kim Bhasin and BloombergApril 29, 2025
Kim Kardashian attends the SNL50: The Anniversary Special at 30 Rockefeller Center on February 16, 2025 in New York City.
Retail
Nike launches new fitness brand with Kim Kardashian’s Skims
By Kim Bhasin and BloombergFebruary 18, 2025
Barack Obama smiles
Leadership
Nike staff celebrate new CEO with meme of Elliott Hill on Barack Obama’s ‘Hope’ poster
By Kim Bhasin, Lily Meier and BloombergSeptember 21, 2024
Top view of a slam dunk
Finance
A bidding war in Las Vegas is creating the most expensive sports franchise in U.S. history
By Randall Williams, Kim Bhasin and BloombergJuly 18, 2024
John Donahoe
Retail
Hundreds of staffers laid off at Nike, as second-round cuts hit Oregon headquarters
By Kim Bhasin, Leslie Patton and BloombergApril 19, 2024
Kylie Jenner doesn’t like how Kylie Cosmetics has been managed and wants to buy back control of the brand she sold for $600 million
Finance
Kylie Jenner doesn’t like how Kylie Cosmetics has been managed and wants to buy back control of the brand she sold for $600 million
By Kim Bhasin, Jeannette Neumann, Crystal Tse and BloombergAugust 31, 2023
Kanye West ‘mishandled virtually all’ of the money from a $100 million-a-year marketing fund meant for Yeezy, Adidas says
Finance
Kanye West ‘mishandled virtually all’ of the money from a $100 million-a-year marketing fund meant for Yeezy, Adidas says
By Bob Van Voris, Kim Bhasin and BloombergJuly 20, 2023
A-Rod co-founded ticketing startup Jump raises $20 million to take on Ticketmaster after Taylor Swift fiasco
Finance
A-Rod co-founded ticketing startup Jump raises $20 million to take on Ticketmaster after Taylor Swift fiasco
By Kim Bhasin and BloombergMarch 1, 2023
Nike splits with Kyrie Irving, cancels shoe release amid antisemitism fallout: ‘There is no place for hate speech’
Leadership
Nike splits with Kyrie Irving, cancels shoe release amid antisemitism fallout: ‘There is no place for hate speech’
By Catherine Larkin, Kim Bhasin and BloombergNovember 5, 2022
Adidas plans to keep selling its Yeezy product designs—just without the Kanye West branding
Lifestyle
Adidas plans to keep selling its Yeezy product designs—just without the Kanye West branding
By Kim Bhasin and BloombergOctober 26, 2022
Kanye West
Lifestyle
Gap is pulling all the Yeezy clothes from its stores—a month after ending its partnership with Kanye
By Kim Bhasin and BloombergOctober 25, 2022
‘We cannot support any content that amplifies his platform.’ Kanye West documentary is canceled after the rapper’s recent anti-Semitic remarks
Leadership
‘We cannot support any content that amplifies his platform.’ Kanye West documentary is canceled after the rapper’s recent anti-Semitic remarks
By Christopher Palmeri, Kim Bhasin and BloombergOctober 24, 2022
Former ‘Desperate Housewives’ star Eva Longoria is coming out with a new cookware brand
Lifestyle
Former ‘Desperate Housewives’ star Eva Longoria is coming out with a new cookware brand
By Kim Bhasin and BloombergOctober 4, 2022
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