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Photo of Prarthana Prakash
Prarthana Prakash
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Prarthana Prakash was a Europe business reporter at Fortune.

Bunker St Pauli
Lifestyle
A former Nazi bunker in Hamburg just relaunched as a hip new attraction with restaurants and a hotel after a €100 million revamp
By Prarthana PrakashJuly 12, 2024
people seen biking in Copenhagen
Lifestyle
Copenhagen wants to reward tourists who make a ‘positive change’ by cycling or cleaning up the city as tourism faces a shake-up across Europe
By Prarthana PrakashJuly 11, 2024
Hannah Seal
Tech
The European VC wunderkind behind Mistral, Revolut and Slack just raised $2.3 billion and predicts the AI revolution is only in ‘the earliest innings’
By Prarthana PrakashJuly 10, 2024
The Temple of Concordia in the Valley of the Temples, Sicily.
Environment
Sicily’s summer drought is so acute this year that it’s drying up lakes and forcing cities to turn away tourists because they don’t have enough water
By Prarthana PrakashJuly 10, 2024
crowds of people standing near the Parthenon
Lifestyle
Mayor of Athens says tourism in Greece isn’t ‘viable’ anymore as each visitor only adds €0.40 to the economy
By Prarthana PrakashJuly 9, 2024
a row of 3 bottles and 1 can lined on a table
Retail
Danish brewer Carlsberg is pouring $4.2 billion into a deal with Pepsi and Lipton distributor Britvic as Gen Z shies away from alcohol
By Prarthana PrakashJuly 8, 2024
people swimming in the Seine River
Features
The Seine River, the romantic lifeblood of Paris, is set to reopen for swimming after 100 years. But its cursed clean-up is a lesson for future Olympics
By Prarthana PrakashJuly 6, 2024
a lady smiling with her head tilted on a man's shoulder
Lifestyle
Europeans feel the happiest and most respected in the world. Will the threat of an aging population change everything?
By Prarthana PrakashJuly 5, 2024
people on a tourist boat in a water canal with colorful buildings at the back
Lifestyle
Amsterdam has long wanted to keep ‘nuisance’ tourists away. First, it banned new hotels and now, it plans to ban cruises
By Prarthana PrakashJuly 4, 2024
woman watching as a red train arrives
Lifestyle
The German railway system has become a ‘national embarrassment’ amid Euro 2024—and there seems to be no light at the end of the tunnel
By Prarthana PrakashJuly 3, 2024
View of a road and homes in Ny-Alesund, Svalbard, Norway
Politics
The Arctic archipelago of Svalbard has just one unsold private property, listed at €300 million—but the Norwegian government is fighting to block its sale
By Prarthana PrakashJuly 2, 2024
a group of women sitting on a couch with food in a table in front of them
Success
The Germans and French get over 30 days off a year—yet, they feel more ‘deprived’ of vacations than their U.S. peers with half the days
By Prarthana PrakashJuly 1, 2024
Crowds of Tourists rest in front of the Eiffel Tower
Features
How to survive Paris during the 2024 Olympics
By Prarthana PrakashJune 29, 2024
woman walking amid short trees facing Siena old town
Lifestyle
Italy is paying people as much as $32,000 to relocate to its Tuscan mountains as it tries to stabilize dwindling populations there
By Prarthana PrakashJune 28, 2024
two cows butting their heads
Environment
Denmark is spending $100 million to get its citizens to adopt a plant-based diet—but its economy is still stubbornly reliant on pork and dairy exports
By Prarthana PrakashJune 27, 2024
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Success
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Success
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