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Photo of Prarthana Prakash
Prarthana Prakash
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Prarthana Prakash was a Europe business reporter at Fortune.

A picture of Marc Andreessen talking
Tech
Marc Andreessen predicts that children will have their own A.I.-powered tutors with ‘the machine version of infinite love’
By Prarthana PrakashJune 7, 2023
a picture of Tim Cook smiling
Tech
Apple CEO Tim Cook is among the millions of users of ChatGPT—and he says he is ‘excited about it’
By Prarthana PrakashJune 7, 2023
A picture of Craig Federighi against a big logo of Apple
Tech
A ‘ducking’ annoying iPhone autocorrect issue is finally getting fixed—and it’s all thanks to A.I.
By Prarthana PrakashJune 6, 2023
A picture of Gita Gopinath talking
Tech
The IMF’s No. 2 official says experts were wrong to ignore lost jobs from automation—and warns we ‘don’t have the luxury of time’ to regulate A.I.
By Prarthana PrakashJune 6, 2023
People walking outside Twitter's headquarters
Tech
Elon Musk’s Twitter hires another ad-focused executive to bolster its business even as its content moderation team bleeds key leaders
By Prarthana PrakashJune 5, 2023
A group of people from the Writers Guild of America holding banners up while striking
Lifestyle
‘A.I. is not a person’: Hollywood studios sign deal with directors as new technology becomes a flashpoint for striking writers
By Prarthana PrakashJune 5, 2023
A group of shoppers going into a Lululemon store
Retail
Chinese consumers are flocking back to high-end goods as Lululemon reports a 79% jump in China sales
By Prarthana PrakashJune 2, 2023
A person holding an iPhone next to a laptop
Finance
Apple’s new Goldman Sachs savings accounts excited savers with high interest rates—now some users are struggling to get their money out
By Prarthana PrakashJune 2, 2023
A lady browsing through a book at a bookstore
Retail
Top publishing CEO says people are reading more because streaming services are too expensive: ‘You’d get 2 books every month’ for the cost of Netflix
By Prarthana PrakashJune 1, 2023
A picture of Pat Gelsinger
Tech
Intel struggles to make good on chip-making bet as rivals like Nvidia get ahead: ‘We didn’t get into this mud hole because everything was going great’
By Prarthana PrakashMay 31, 2023
A group of travelers standing with their luggage
Lifestyle
Travel during the Memorial Day weekend hit a new post-pandemic record—and the summer is only getting started
By Prarthana PrakashMay 31, 2023
A person typing on a keyboard
Tech
Former Google safety boss sounds alarm over tech industry cuts and A.I. ‘hallucinations’: ‘Are we waiting for s**t to hit the fan?’
By Prarthana PrakashMay 30, 2023
A picture of Jensen Huang holding a laptop on one hand and a new device on the other hand
AI
Nvidia CEO Jensen Huang says A.I. has made everyone a programmer: ‘You just have to say something to the computer’ 
By Prarthana PrakashMay 30, 2023
A person smiling and eating a bowl of popcorn
Retail
Gen Z and millennials aren’t just rebelling by swapping meals for snacks—they want something ‘experiential’ for TikTok, Oreo’s analytics chief says
By Prarthana PrakashMay 27, 2023
Mark Zuckerberg on three digital screens
Success
Mark Zuckerberg, whose wealth has grown almost $47 billion this year, told staff to be ‘scrappier’ amid mass layoffs
By Prarthana PrakashMay 26, 2023
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Big Tech
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