Toys
By Prarthana PrakashNovember 26, 2024
RetailMattel was supposed to have a hit with its ‘Wicked’ dolls ahead of the movie premiere. But it backfired
By Sydney LakeNovember 11, 2024
By The Associated PressAugust 29, 2024
RetailLego announces historic half-year as it launches 300 sets and 41 stores, cementing its lead in the toy industry
By Prarthana Prakash and AFPAugust 28, 2024
LifestyleAirbnb just listed a life-size Polly Pocket house—and it doesn’t have a roof, a shower, or blankets
By Rachel VentrescaAugust 9, 2024
LeadershipWhat the CEO of toymaker Hasbro learned from a failed media acquisition that led to $1.7B loss: ‘We’d strayed from our core mission’
By Phil WahbaJune 11, 2024
By Sunny NagpaulJune 8, 2024
RetailThis millennial-founded Chinese company scored a $6 billion valuation selling mystery toys. Now it wants to cash in on America’s cuteness craze
By Jasmine LiMay 18, 2024
RetailE-commerce is witnessing the Amazon-ification of Shein, as the fast-fashion behemoth woos skincare and toy brands
By Sasha RogelbergMay 5, 2024
RetailGen Z’s obsession with a $10 naked baby figurine is causing a worldwide shortage: ‘Some customers come every day, for three days straight’
By Jasmine Li and Sasha RogelbergApril 19, 2024
RetailLego’s $25 billion family dynasty got richer last year after fourth-generation heirs took control of Danish toymaker’s empire
By Ryan HoggApril 2, 2024
RetailInflation has battered the toy market—but defiant Lego saw sales climb 4% in 2023: ‘We continue to grow’
By Prarthana PrakashMarch 12, 2024
By Chris MorrisJanuary 30, 2024
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